//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"Events und Tourismus : Stand und Perspektiven der Eventforschung"
~isPartOf:"International journal of advertising : the quarterly review of marketing communications"
~isPartOf:"Sport management review"
~subject:"Big event"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject:"event marketing"
Narrow search
Delete all filters
| 4 applied filters
Year of publication
From:
To:
Subject
All
Big event
Event marketing
28
Event-Marketing
27
Sport event
10
Sportveranstaltung
10
Tourism industry
10
Tourismuswirtschaft
10
Sport
8
Sports
8
Sportmarketing
6
Sports marketing
6
Consumer behaviour
5
Konsumentenverhalten
5
Sponsoring
5
Sponsorship
5
Advertising effects
4
Großveranstaltung
4
Werbewirkung
4
Athletes
3
Brand image
3
Deutschland
3
Germany
3
Markenimage
3
Sportler
3
Advertising
2
Asia
2
Asien
2
Australia
2
Australien
2
Beziehungsmarketing
2
Brand management
2
Customer satisfaction
2
Ecotourism
2
Football
2
Fußball
2
Kundenzufriedenheit
2
Markenführung
2
Motivation
2
Netherlands
2
Niederlande
2
more ...
less ...
Online availability
All
Undetermined
4
Type of publication
All
Article
4
Type of publication (narrower categories)
All
Article in journal
4
Aufsatz in Zeitschrift
4
Language
All
English
4
Author
All
Fairley, Sheranne
2
Lovegrove, Hannah
2
Brown, Michael
1
Green, Chris
1
Hyun, Moonsup
1
Jordan, Jeremy S.
1
Newland, Brianna L.
1
Parent, Milena M.
1
more ...
less ...
Published in...
All
Events und Tourismus : Stand und Perspektiven der Eventforschung
International journal of advertising : the quarterly review of marketing communications
Sport management review
International journal of event and festival management
16
Tourism management : research, policies, practice
11
Journal of travel and tourism marketing
10
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
6
Tourism management perspectives : TMP
6
International journal of contemporary hospitality management
4
SpringerLink / Bücher
4
Erfolg mit nachhaltigen Eventkonzepten : Tagungsband zur 2. Konferenz für Eventforschung an der TU Chemnitz
3
European Sport management quarterly : ESMQ
3
International journal of hospitality management
3
International journal of sport management and marketing : IJSMM
3
Journal of business research : JBR
3
Journal of hospitality marketing & management
3
Tourism analysis : an interdisciplinary tourism & hospitality journal
3
Events - Wachstumsmarkt im Tourismus? : Tagungsband zum 3. Dresdner-Tourismus-Symposium
2
International journal of arts management
2
International journal of sports marketing & sponsorship
2
Journal of destination marketing & management
2
Journal of sport management : the official journal of the North American Society of Sport Management
2
Managing event operations
2
Praxisorientiertes Eventmanagement : Events erfolgreich planen, umsetzen und bewerten
2
Stand und Perspektiven der Eventforschung
2
Tourism economics : the business and finance of tourism and recreation
2
Wirtschaftsfaktor Sporttourismus : Ressourcenmanagement, Produkt- und Destinationsentwicklung
2
African journal of business and economic research : AJBER
1
Amfiteatru economic : an economic and business research periodical
1
Argumenta oeconomica
1
Asia Pacific journal of marketing and logistics
1
Collection tourisme
1
Customer Experience : Forum Dienstleistungsmanagement
1
Entscheidungsstrategien in der BWL : Case Studies für Studium und Praxis
1
Essays in honor of Carl G. Hempel : a tribute on the occasion of his sixty-fifth birthday
1
EuroMed journal of business
1
European research studies
1
Event-Marketing : Trends und Entwicklungen
1
Eventmanagement und Marketing im Sport : emotionale Erlebnisse und kommerzieller Erfolg
1
Events im Zeitalter von Social Media : Stand und Perspektiven der Eventforschung
1
Gabler Edition Wissenschaft
1
Gabler Edition Wissenschaft / Innovatives Markenmanagement
1
more ...
less ...
Source
All
ECONIS (ZBW)
4
Showing
1
-
4
of
4
Sort
Relevance
Date (newest first)
Date (oldest first)
1
Athletic goal achievement : a critical antecedent of event satisfaction, re-participation intention, and future exercise intention in participant sport events
Hyun, Moonsup
;
Jordan, Jeremy S.
- In:
Sport management review
23
(
2020
)
2
,
pp. 256-270
Persistent link: https://www.econbiz.de/10012295136
Saved in:
2
Stakeholder perceptions on the democratic governance of major sports events
Parent, Milena M.
- In:
Sport management review
19
(
2016
)
4
,
pp. 402-416
Persistent link: https://www.econbiz.de/10011566670
Saved in:
3
Leveraging events to ensure enduring benefits : the legacy strategy of the 2015 AFC Asian Cup
Fairley, Sheranne
;
Lovegrove, Hannah
;
Brown, Michael
- In:
Sport management review
19
(
2016
)
4
,
pp. 466-474
Persistent link: https://www.econbiz.de/10011566690
Saved in:
4
Image recovery from negative media coverage of a sport event : destination, venue, and event considerations
Fairley, Sheranne
;
Lovegrove, Hannah
;
Newland, Brianna L.
; …
- In:
Sport management review
19
(
2016
)
3
,
pp. 352-360
Persistent link: https://www.econbiz.de/10011598948
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->