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~isPartOf:"Financial Planning Review"
~language:"kor"
~person:"Lee, Seunghee"
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Lee, Seunghee
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재무설계에서 뉴로마케팅 활용방안 연구 (The Utilization of Neuromarketing in Financial Planning)
Lee, Seunghee
-
2020
Korean Abstract: 신경과학의 놀라운 발전은 다른 학문분야에도 많은 영향을 주었으며, 신경과학의 방법론을 마케팅에 과학적으로 적용하는 뉴로마케팅이 등장하였다. 본 연구에서는 신경세포의 연결과 기억의 형성 과정,...
Persistent link: https://www.econbiz.de/10012845465
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코스피200선물가격과 코스피200옵션의 내재변동성 스마일 (Kospi200 Futures Price and Implied Volatility Smile of Kospi200 Options)
Lee, Seunghee
-
2017
Korean Abstract: 코스피200 주가지수 선물과 코스피200 주가지수 옵션은 선물-풋-콜 패리티로 연결되어 있다. 본 연구는 비교적 장기간 선물 및 옵션의 거래 자료를 분석하여 선물의 가격이 행사가격별 옵션의 내재변동성에...
Persistent link: https://www.econbiz.de/10012941722
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