//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"Foundations of corporate heritage"
~person:"Balmer, John M. T."
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Corporate reputation"
Narrow search
Delete all filters
| 2 applied filters
Year of publication
From:
To:
Subject
All
Corporate reputation
2
Firmenimage
2
Brand architecture
1
Brand management
1
Corporate Social Responsibility
1
Corporate culture
1
Corporate social responsibility
1
Markenarchitektur
1
Markenführung
1
Marketing
1
Marketing management
1
Marketingmanagement
1
Theorie
1
Theory
1
USA
1
United States
1
Unternehmenskultur
1
more ...
less ...
Type of publication
All
Article
2
Type of publication (narrower categories)
All
Aufsatz im Buch
2
Book section
2
Language
All
English
2
Author
All
Balmer, John M. T.
Burghausen, Mario
1
Hudson, Bradford T.
1
Rindell, Anne
1
Published in...
All
Foundations of corporate heritage
The journal of brand management : an international journal
6
European journal of marketing : EJM
5
Corporate communications : an international journal
4
Journal of business research : JBR
3
Working paper series / Bradford University School of Management
2
Brand culture
1
California management review
1
Contemplating corporate marketing, identity and communication
1
Contemporary perspectives on corporate marketing : contemplating corporate branding, marketing and communications in the twenty-first century
1
Facets of corporate identity, communication, and reputation
1
International studies of management and organization
1
Journal of marketing management : MM
1
Revealing the corporation : perspectives on identity, image, reputation, corporate branding, and corporate-level marketing ; an anthology
1
Routledge interpretive marketing research
1
The journal of product & brand management
1
more ...
less ...
Source
All
ECONIS (ZBW)
2
Showing
1
-
2
of
2
Sort
Relevance
Date (newest first)
Date (oldest first)
1
Corporate heritage brands : mead's theory of the past
Hudson, Bradford T.
;
Balmer, John M. T.
- In:
Foundations of corporate heritage
,
(pp. 151-166)
.
2017
Persistent link: https://www.econbiz.de/10011656849
Saved in:
2
Corporate heritage identity stewardship : a corporate marketing perspective
Burghausen, Mario
;
Balmer, John M. T.
- In:
Foundations of corporate heritage
,
(pp. 169-213)
.
2017
Persistent link: https://www.econbiz.de/10011656851
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->