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~isPartOf:"Frontiers of culture and psychology"
~subject:"Consumer behaviour"
~subject:"Interkulturelles Management"
~subject:"Markenführung"
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Consumer behaviour
Interkulturelles Management
Markenführung
Cross-cultural marketing
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Ethnopsychologie
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Interkulturelles Marketing
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Ng, Sharon
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Frontiers of culture and psychology
Advances in marketing, customer relationship management, and e-services (AMCRMES) book series
5
SpringerLink / Bücher
5
Premier reference source
3
BestMasters
2
Cross cultural issues in consumer science and consumer psychology : current perspectives and future directions
2
Forschungsgruppe Konsum und Verhalten
2
Handbook of research on ethnic and intra-cultural marketing
2
Journal of business research : JBR
2
Management for Professionals
2
Advances in intelligent systems and computing : AISC
1
Consumption culture in Europe : insight into the beverage industry
1
Developments in Marketing Science: Proceedings of the Academy of Marketing Science
1
Developments in marketing science: proceedings of the Academy of Marketing Science
1
Foundations and trends in marketing : FTMKT
1
Handbook of research on consumerism in business and marketing : concepts and practices
1
Handbook of research on effective marketing in contemporary globalism
1
Handbook on cross-cultural marketing
1
Journal für Betriebswirtschaft : management review quarterly
1
Journal of advertising research
1
Journal of marketing management : MM
1
Journal of retailing and consumer services
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Management for professionals
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Psychology & marketing
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Reihe: Marketing : MAR
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Research essentials
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Research in consumer behavior
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Routledge Studies in Marketing
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Routledge companions
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Routledge studies in marketing
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Schriftenreihe Innovative betriebswirtschaftliche Forschung und Praxis
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Schriftenreihe Studien zum Konsumentenverhalten
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Springer Gabler Research
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ECONIS (ZBW)
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Handbook of culture and consumer behavior
Ng, Sharon
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Lee, Angela Y.
(
contributor
)
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2015
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