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~isPartOf:"Fundraising im Non-Profit-Sektor : Marktbearbeitung von Ansprache bis Zuwendung"
~isPartOf:"Journal of business ethics : JOBE"
~isPartOf:"Journal of nonprofit & public sector marketing"
~person:"Peloza, John"
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Fundraising im Non-Profit-Sektor : Marktbearbeitung von Ansprache bis Zuwendung
Journal of business ethics : JOBE
Journal of nonprofit & public sector marketing
Journal of marketing
1
Journal of marketing research : JMR
1
Journal of public policy & marketing : JPP & M ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan
1
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ECONIS (ZBW)
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Giving the gift of goodness : an exploration of socially responsible gift-giving
Green, Todd
;
Tinson, Julie
;
Peloza, John
- In:
Journal of business ethics : JOBE
134
(
2016
)
1
,
pp. 29-44
Persistent link: https://www.econbiz.de/10011452931
Saved in:
2
Building the charity brand community
Hassay, Derek N.
;
Peloza, John
- In:
Journal of nonprofit & public sector marketing
21
(
2009
)
1
,
pp. 24-55
Persistent link: https://www.econbiz.de/10009518050
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