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~isPartOf:"Gabler Edition Wissenschaft"
~person:"Böcker, Jens"
~person:"Jacob, Frank"
~person:"Strothmann, Karl-Heinz"
~type_genre:"Bibliography included"
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Search: subject:"B-to-B-Marketing"
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Bundling strategy
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Business-to-business marketing
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Dienstleistungsmarketing
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Leistungsbündel
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Marketing management
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Gabler Edition Wissenschaft
Neue betriebswirtschaftliche Forschung : Nbf
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Marketing für Leistungssysteme
Böcker, Jens
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1995
Persistent link: https://www.econbiz.de/10000902628
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