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~subject:"Sport"
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Sport
Sponsoring
7
Sponsorship
7
Marketing management
4
Marketingmanagement
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Brand management
3
Kommunikationsstrategie
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Markenführung
3
Markenpolitik
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Marketing
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Professional sports
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Profisport
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Theorie
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Theory
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Advertising effects
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Controlling
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Deutschland
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Event-Marketing
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Germany
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Kiendl, Stephanie C.
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Gabler Edition Wissenschaft
International journal of sports marketing & sponsorship
30
Journal of sport management : the official journal of the North American Society of Sport Management
17
European Sport management quarterly : ESMQ
14
Journal of business research : JBR
14
Sport management review
14
Sport marketing quarterly : preferred journal of the Sport Marketing Association
14
International journal of sport management and marketing : IJSMM
13
European journal of marketing : EJM
7
International journal of sport finance
5
Sport, Business and Management : an international journal ; SBM
5
SpringerLink / Bücher
5
Europäische Hochschulschriften / 5
4
Journal of strategic marketing
3
Perspektiven des Sportmarketing : Besonderheiten, Herausforderungen, Tendenzen ; Beiträge des 4. Deutschen Sportökonomie-Kongresses
3
Springer eBook Collection
3
The journal of business & industrial marketing
3
Applied Marketing Science / Angewandte Marketingforschung
2
Applied economics
2
Arbeitspapiere / Institut für Marketing, European Business School
2
DUV : Wirtschaftswissenschaft
2
Die Ökonomie des Sports in den Medien
2
Edition Sportökonomie, Sportmanagement
2
Gabler Edition Wissenschaft / Forschungsgruppe Konsum und Verhalten
2
International journal of advertising : the quarterly review of marketing communications
2
Journal of advertising research
2
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
2
Management-Reihe Corporate Social Responsibility
2
Marketing im Sport : Grundlagen, Trends und internationale Perspektiven des modernen Sportmarketing
2
Psychology & marketing
2
Schriften des Europäischen Instituts für Sozioökonomie e.V.
2
Schriften zur Kommunikationsarbeit
2
Services marketing quarterly
2
Sport business insights
2
Sport, Medien und Kommunikation : Beiträge des 6. Deutschen Sportökonomie-Kongresses
2
Springer eBooks / Business and Economics
2
2019 Academic Research Colloquium for Financial Planning and Related Disciplines
1
Advertising and communication : proceedings 4th International Conference on Research in Advertising (ICORIA), Saarland University, June 2 - 4, 2005, Saarbruecken
1
Applied financial economics
1
Arbeitspapier ... des Schwerpunktes Finanzwissenschaft, Betriebswirtschaftliche Steuerlehre
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Markenkommunikation mit Sport : Sponsoring und Markenevents als Kommunikationsplattform
Kiendl, Stephanie C.
-
2007
-
1. Aufl.
Persistent link: https://www.econbiz.de/10003414478
Saved in:
2
Markenkommunikation mit Sport : Sponsoring und Markenevents als Kommunikationsplattform
Kiendl, Stephanie C.
-
2007
-
1. Aufl.
Persistent link: https://www.econbiz.de/10013515485
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