//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"Gabler Edition Wissenschaft / Marktorientiertes Management"
~subject:"Markenarchitektur"
~subject:"Marketing"
~type_genre:"Case study"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject:"Markenartikel"
Narrow search
Delete all filters
| 4 applied filters
Year of publication
From:
To:
Subject
All
Markenarchitektur
Marketing
Brand
1
Consumer goods industry
1
Deutschland
1
Dienstleistung
1
Erfolgsfaktor
1
Gastronomie
1
Germany
1
Innovationsmanagement
1
Konsumgüterindustrie
1
Markenartikel
1
Restaurant industry
1
Services
1
Success factor
1
Welt
1
World
1
more ...
less ...
Type of publication
All
Book / Working Paper
1
Type of publication (narrower categories)
All
Case study
Fallstudie
1
Hochschulschrift
1
Thesis
1
Language
All
German
1
Author
All
Edelmann, Alexander
1
Published in...
All
Gabler Edition Wissenschaft / Marktorientiertes Management
Trademarks, brands, and competitiveness
2
AccessMM-Reihe Grundlagen
1
Applied research on strategic international management
1
Best Practice in Marketing : Erfolgsbeispiele zu den vier Kernaufgaben im Marketing
1
Best practice der Markenführung
1
Building corporate identity, image and reputation in the digital era
1
Contemporary perspectives on corporate marketing : contemplating corporate branding, marketing and communications in the twenty-first century
1
Europäische Hochschulschriften / 5
1
Framing the global book series
1
Gabler Research
1
Industrial marketing management : the international journal for industrial and high-tech firms
1
Innen beginnen : von der internen Kommunikation zum Internal Branding
1
International studies of management and organization
1
Journal of general management
1
Management internationaler Dienstleistungsmarken : Konzepte und Methoden für einen nachhaltigen Internationalisierungserfolg
1
Marketing intelligence & planning
1
Nachhaltigkeitsmarketing : eine fallstudienbasierte Einführung
1
Perspektiven der Wirtschaftskommunikation
1
Research handbook of marketing in emerging economies
1
Routledge advances in management and business studies
1
Routledge advances in tourism
1
Routledge interpretive marketing research
1
Routledge studies in marketing
1
Scandinavian journal of management
1
Sustainable Marketing Management : Grundlagen und Cases
1
The advertising handbook
1
Werben & Verkaufen
1
more ...
less ...
Source
All
ECONIS (ZBW)
1
Showing
1
-
1
of
1
Sort
Relevance
Date (newest first)
Date (oldest first)
1
Dienstleistungen von Konsumgüterherstellern : eine Fallstudienanalyse zu Erfolgsfaktoren bei Primärdienstleistungsangeboten der Konsumgüter-Markenartikelindustrie
Edelmann, Alexander
-
2004
-
1. Aufl.
Persistent link: https://www.econbiz.de/10002467567
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->