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~isPartOf:"Gabler research"
~isPartOf:"Management von Medienunternehmen : digitale Innovationen - crossmediale Strategien"
~isPartOf:"Schriftenreihe Schwerpunkt Marketing / Arbeitspapier"
~person:"Wiedenfels, Gunnar"
~subject:"Germany"
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Trust of potential buyers in new entrepreneurial ventures : an analysis of trust drivers, the relevance of purchase intentions, and the moderating effect of product or service qual...
Wiedenfels, Gunnar
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2009
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1. ed.
Persistent link: https://www.econbiz.de/10003811989
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