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~isPartOf:"Game studies"
~isPartOf:"Young consumers : insight and ideas for responsible marketers"
~subject:"Personality psychology"
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Game studies
Young consumers : insight and ideas for responsible marketers
International journal of selection and assessment : IJSA
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Total quality management & business excellence : an official journal of the European Society for Organisational Excellence
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Generation Z and millennial esports gamers' perceived toxicity risk and game brand loyalty : moderated mediation effects of brand identification, self-efficacy, and support from ga...
Chang, Kun
;
Lee, Hyun-Woo
;
Bennett, Gregg
- In:
Young consumers : insight and ideas for responsible …
25
(
2024
)
1
,
pp. 28-44
Persistent link: https://www.econbiz.de/10014511518
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2
Does game self-congruity increase usage and purchase?
Davis, Robert
;
Lang, Bodo
- In:
Young consumers : insight and ideas for responsible …
14
(
2013
)
1
,
pp. 52-66
Persistent link: https://www.econbiz.de/10009742862
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