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~isPartOf:"Get both sides of the story"
~subject:"Marketing management"
~subject:"Welt"
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Marketing management
Welt
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Get both sides of the story
A master class in brand planning : the timeless works of Stephen King
5
European journal of marketing : EJM
2
Europäische Hochschulschriften / 5
2
Handbuch Kommunikation : Grundlagen, innovative Ansätze, praktische Umsetzungen
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Journal of advertising : official publication of the American Academy of Advertising
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Journal of marketing communications
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Schriften zu Marketing und Management
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SpringerLink / Bücher
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A.E. Res.
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Best practices in international marketing
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Breaking new ground in theory and practice
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Business research
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Consumerism and the co-operative movement in modern British history : taking stock
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Der Markt : international journal of marketing
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Die Unternehmung : Swiss journal of business research and practice ; Organ der Schweizerischen Gesellschaft für Betriebswirtschaft (SGB)
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European research studies
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Globalisierung der Medien? : Medienpolitik in der Informationsgesellschaft ; [Jahrestagung des gemeinsamen Arbeitskreises "Kommunikation und Politik" der Deutschen Gesellschaft für Publizistik- und Kommunikationswissenschaft (DGPuK) und der Deutschen Vereinigung für Politische Wissenschaft (DVPW) vom 13. - 14. Feburuar 1998 im Haus Rissen in Hamburg]
1
Hamburger Schriften zur Marketingforschung
1
Handbook of social media management : value chain and business models in changing media markets
1
International journal of advertising : the quarterly review of marketing communications
1
International journal of marketing : IJM ; formerly Der Markt
1
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
1
International journal of technology marketing : IJTMkt
1
International journal of the economics of business
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International marketing ; Vol. 2
1
Journal of advertising research
1
Journal of business research : JBR
1
Journal of marketing and consumer behaviour in emerging markets
1
Journal of marketing management : JMM ; journal of the Academy of Marketing
1
Journal of marketing management : MM
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Kölner Beiträge zur Medienwirtschaft
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NBER Working Paper
1
NBER working paper series
1
Organization science : a journal of the Institute for Operations Research and the Management Sciences ; bridging disciplines to advance knowledge of organizations
1
Recent advances in the analysis of competition policy and regulation
1
Review of marketing science
1
Routledge Media and Cultural Studies Companions Ser.
1
Routledge studies in human geography
1
SAGE library in marketing
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Perspectives on marketing
Miletsky, Jason I.
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Hand, Michael
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2009
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