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~isPartOf:"Global journal of business management : GJBM"
~isPartOf:"Journal of public policy & marketing : JPP & M ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan"
~language:"eng"
~subject:"Advertising"
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Search: subject_exact:"EU-Verbraucherrechte-Richtlinie"
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Advertising
Consumer protection
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Verbraucherschutz
38
USA
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United States
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Competition policy
9
Wettbewerbspolitik
9
Product labelling
6
Warenkennzeichnung
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Advertising regulation
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Consumer behaviour
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consumer protection
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economics of information
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Armstrong, Jon Scott
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Eighmey, John
1
Green, Kesten C.
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Khatri, P. V.
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Rashmi
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Global journal of business management : GJBM
Journal of public policy & marketing : JPP & M ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan
Journal of consumer policy : consumer issues in law, economics and behavioural sciences
2
Journal of public policy & marketing
2
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
2
CESifo working papers
1
Discussion papers / CEPR
1
EUI working paper / LAW
1
Essays in economic and business history : the journal of the Economic and Business History Society
1
Health marketing quarterly
1
International journal of consumer studies
1
International review of law and economics
1
Journal of business research : JBR
1
Journal of consumer research : JCR ; an interdisciplinary bimonthly
1
Journal of economic behavior & organization : JEBO
1
Journal of financial services marketing : JFSM
1
Journal of macromarketing
1
Journal of marketing research : JMR
1
Journal of public economics
1
Latin American business review
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OECD publications
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Review of marketing science
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Simon Business School working paper
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Springer ebook collection / Palgrave Economics and Finance Collection 2000 - 2013
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SpringerLink / Bücher
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ECONIS (ZBW)
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My experience as Deputy Assistant Director for national advertising at the Federal Trade Commission
Eighmey, John
- In:
Journal of public policy & marketing : JPP & M ; an …
33
(
2014
)
2
,
pp. 202-204
Persistent link: https://www.econbiz.de/10010439115
Saved in:
2
Unfair advertising and sales promotion : consumers' perception
Khatri, P. V.
;
Rashmi
- In:
Global journal of business management : GJBM
7
(
2013
)
2
,
pp. 19-33
Persistent link: https://www.econbiz.de/10010382283
Saved in:
3
Evidence on the effects of mandatory disclaimers in advertising
Green, Kesten C.
;
Armstrong, Jon Scott
- In:
Journal of public policy & marketing : JPP & M ; an …
31
(
2012
)
2
,
pp. 293-304
Persistent link: https://www.econbiz.de/10009679197
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