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~isPartOf:"Grid series in advertising and journalism"
~subject:"Internet marketing"
~subject:"Markenimage"
~subject:"Psychology of advertising"
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Internet marketing
Markenimage
Psychology of advertising
Advertising
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Advertising media
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Betriebswirtschaftliche Einführungsschrift
1
Communication media
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Kommunikationsmedien
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Media industries
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Mediensektor
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Online-Marketing
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Jugenheimer, Donald W.
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Turk, Peter B.
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Grid series in advertising and journalism
SpringerLink / Bücher
4
Journal of advertising : official publication of the American Academy of Advertising
3
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
3
Working paper
3
Breaking new ground in theory and practice
2
Diskussionspapier / Technische Universität Ilmenau, Institut für Volkswirtschaftslehre
2
European Advertising Academy
2
Strategic Direction
2
Academia : revista Latinoamericana de administración
1
Acta Universitatis Oeconomicae Helsingiensis / A
1
Advances in advertising research
1
Arbeitspapier / Wissenschaftliche Gesellschaft für Marketing und Unternehmensführung
1
Case study and review
1
De Gruyter handbook of media economics
1
Dialogmarketing Perspektiven 2010/2011 : Tagungsband 5. wissenschaftlicher interdisziplinärer Kongress für Dialogmarketing
1
E-marketing ; Vol. 2
1
ERIM report series research in management
1
Gabler Edition Wissenschaft
1
Gender, culture, and consumer behavior
1
International journal of advertising : the review of marketing communications
1
International journal of internet marketing and advertising : IJIMA
1
International journal of management practice : IJMP
1
International journal of market research
1
JMM : the international journal on media management
1
Journal of Product & Brand Management
1
Journal of economic psychology : research in economic psychology and behavioral economics
1
Journal of fashion marketing and management
1
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
1
Journal of international consumer marketing
1
Journal of international marketing and marketing research
1
Journal of marketing communications
1
Journal of media business studies
1
Journal of promotion management : JPM
1
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
1
Kellogg on advertising & media : the Kellogg School of Management
1
Management : journal of contemporary management issues
1
Management for Professionals
1
Management for professionals
1
Management science : journal of the Institute for Operations Research and the Management Sciences
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Advertising media
Jugenheimer, Donald W.
;
Turk, Peter B.
-
1980
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