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~isPartOf:"Group decision and negotiation"
~isPartOf:"International journal of market research"
~subject:"Fuzzy PROMETHEE"
~subject:"Werbung"
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Fuzzy PROMETHEE
Werbung
Package tour
2
Pauschaltourismus
2
Advertising
1
Consumer behaviour
1
Fuzzy sets
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Fuzzy-Set-Theorie
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Group package tour
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Holiday behaviour
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Konsumentenverhalten
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Perception
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Preismanagement
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Pricing strategy
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Risiko
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Risikopräferenz
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Risk
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Risk attitude
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Risk perception
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Urlaubsverhalten
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Viral marketing
1
Virales Marketing
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Wahrnehmung
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advertised price
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electronic word of mouth
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group package tour
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perceived price
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services
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Corkindale, David
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Hsu, Tsuen-ho
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Liang, Wai Ki
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Lin, Ling-zong
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Group decision and negotiation
International journal of market research
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How eWord of Mouth valences affect price perceptions
Liang, Wai Ki
;
Corkindale, David
- In:
International journal of market research
61
(
2019
)
1
,
pp. 50-63
Persistent link: https://www.econbiz.de/10012171934
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2
Using fuzzy preference method for group package tour based on the risk perception
Hsu, Tsuen-ho
;
Lin, Ling-zong
- In:
Group decision and negotiation
23
(
2014
)
2
,
pp. 299-323
Persistent link: https://www.econbiz.de/10010350469
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