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~isPartOf:"Hamburger Schriften zur Marketingforschung"
~isPartOf:"Journal of Islamic marketing"
~language:"eng"
~subject:"Marketingmanagement"
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Hamburger Schriften zur Marketingforschung
Journal of Islamic marketing
Journal of business research : JBR
52
Industrial marketing management : the international journal for industrial and high-tech firms
51
SpringerLink / Bücher
24
European journal of marketing : EJM
21
Journal of marketing management : MM
21
Journal of marketing
18
Journal of Islamic marketing : JIMA
16
Journal of business-to-business marketing
16
The journal of business & industrial marketing
16
Journal of strategic marketing
15
Marketing intelligence & planning
15
Marketing theory
14
Journal of the Academy of Marketing Science
13
AMS review : official publication of the Academy of Marketing Science
12
Business horizons
12
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
12
Journal of research in marketing and entrepreneurship : JRME
12
McGraw-Hill/Irwin series in marketing
12
International journal of islamic marketing and branding
10
Journal of marketing management : JMM ; journal of the Academy of Marketing
10
Journal of marketing communications
9
Journal of research in marketing and entrepreneurship
9
OECD Health Statistics
9
Springer eBook Collection
9
Cogent business & management
8
Journal of macromarketing
8
Springer eBook Collection / Business and Management
8
Developments in Marketing Science: Proceedings of the Academy of Marketing Science
7
Journal of business ethics : JOBE
7
Series / American Marketing Association
7
EBSCOhost eBook Collection
6
European research studies
6
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
6
Review of marketing research
6
The Irwin series in marketing
6
AMA educators' proceedings
5
Advances in marketing, customer relationship management, and e-services (AMCRMES) book series
5
Global business review
5
International business review : the official journal of the European International Business Academy
5
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ECONIS (ZBW)
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1
Experiential marketing and Islamic branding : a new perspective on college decision in Islamic higher education
Ambarwati, Rita
;
Sari, Dewi Komala
- In:
Journal of Islamic marketing
15
(
2024
)
3
,
pp. 745-776
Persistent link: https://www.econbiz.de/10014520462
Saved in:
2
Marketing halal investment in Jordan : an investigation of Muslims' behavioral intention to invest in Hajj fund sukuk
Almrafee, Mohammad Nabeel
- In:
Journal of Islamic marketing
15
(
2024
)
5
,
pp. 1350-1363
Persistent link: https://www.econbiz.de/10014520901
Saved in:
3
Inclusive marketing : Muslims' influence on marketers' behaviour in non-Muslim majority country: evidence from New Zealand
Wisker, Zazli Lily Lily
- In:
Journal of Islamic marketing
14
(
2023
)
12
,
pp. 3208-3227
Persistent link: https://www.econbiz.de/10014451810
Saved in:
4
Factors enabling pervasiveness of belief and ethics-based marketing practice : an interpretive structural modeling approach
Mustafa, Farhan
;
Sharma, Vinay
- In:
Journal of Islamic marketing
14
(
2023
)
10
,
pp. 2429-2449
Persistent link: https://www.econbiz.de/10014428658
Saved in:
5
Innovations in entrepreneurial marketing dimensions : evidence of Halal food SMES in Ghana
Deku, Wisdom Apedo
;
Wang, Jiuhe
;
Das, Narain
- In:
Journal of Islamic marketing
14
(
2023
)
3
,
pp. 680-713
Persistent link: https://www.econbiz.de/10013536417
Saved in:
6
Direct and indirect effects of customer financial condition in the acceptance of Islamic microfinance in a frontier market
Umar, Umar Bello
;
Abdulsalam Mas'ud
;
Matazu, Sadisu …
- In:
Journal of Islamic marketing
13
(
2022
)
9
,
pp. 1940-1957
Persistent link: https://www.econbiz.de/10013286523
Saved in:
7
Integrative review of Islamic marketing
Adil Shah, Syed
;
Bhutto, Maqsood Hussain
;
Azhar, Sarwar M.
- In:
Journal of Islamic marketing
13
(
2022
)
6
,
pp. 1264-1287
Persistent link: https://www.econbiz.de/10013278954
Saved in:
8
Consumer attitudes toward foreign versus local brands in emerging markets : a study based on the consumer goods industry in Brazil
Stoebe, Martin Johannes
-
2013
-
1. Aufl.
Persistent link: https://www.econbiz.de/10009745433
Saved in:
9
Standardisierung des europäischen Nahrungsmittel-Marketing : eine Kausalanalyse der Determinanten und der Erfolgswirkung einer Standardisierung des Marketing-Programms und -Managem...
Walter, Nadine
-
2004
-
1. Aufl
Die Standardisierung des Marketing stellt eine bedeutende Handlungs-option im internationalen Marketing von Nahrungsmittelunternehmen dar. Besonders nach Fusionen oder Übernahmen, die meist mit einer Übernahme lokaler Marken einhergehen, beziehungsweise bei einer Expansion in ausländische...
Persistent link: https://www.econbiz.de/10001950091
Saved in:
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