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~isPartOf:"Handbook of developments in consumer behaviour"
~subject:"Neuromarketing"
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Neuromarketing
Consumer behaviour
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Hubert, Anita Mirja
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Kenning, Peter
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Handbook of developments in consumer behaviour
Journal of business research : JBR
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Wie Marken wirken : Impulse aus der Neuroökonomie für die Markenführung
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Journal of marketing research : JMR
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Psychology & marketing
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The journal of product & brand management
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Journal of retailing and consumer services
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Marketing review St. Gallen : Marketingfachzeitschrift für Theorie & Praxis
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Neuromarketing : Erkenntnisse der Hirnforschung für Markenführung, Werbung und Verkauf
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Acta scientiarum polonorum / Oeconomia : czasopismo naukowe założone w 2001 roku przez polskie uczelnie rolnicze
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Adoption of innovation : balancing internal and external stakeholders in the marketing of innovation
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Advances in marketing, customer relationship management, and e-services (AMCRMES) book series
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Analyzing the strategic role of neuromarketing and consumer neuroscience
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Angewandte Medienforschung : Schriftenreihe für die Kommunikationswissenschaft
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Australasian marketing journal : AMJ ; official journal of the Australia-New Zealand Marketing Academy (ANZMAC)
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Cuadernos de administración : quarterly publication of Facultad de Ciencias de la Administración, Universidad del Valle
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Darwin meets Business : evolutionäre und bionische Lösungen für die Wirtschaft
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Decision
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Der Markt : international journal of marketing
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Die neue Macht des Marketing : wie Sie Ihr Unternehmen mit Emotion, Innovation und Präzision profilieren
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ERIM Ph. D. series research in management / Erasmus Institute of Management
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Economics, management and financial markets
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Enhancing knowledge development in marketing ; Vol. 21
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Erfurter Hefte zum angewandten Marketing
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European journal of marketing
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Global innovation science handbook
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Global marketing strategies for the promotion of luxury goods
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Consumer neuroscience
Kenning, Peter
;
Hubert, Anita Mirja
;
Linzmajer, Marc
- In:
Handbook of developments in consumer behaviour
,
(pp. 419-460)
.
2012
Persistent link: https://www.econbiz.de/10009569436
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