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~isPartOf:"Handbook of qualitative research methods in marketing"
~subject:"Anthropologie"
~subject:"Corporate culture"
~type_genre:"Book section"
~type_genre:"Systematic review"
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Handbook of qualitative research methods in marketing
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The emergence of multi-sited ethnography in anthropology and marketing
Ekström, Karin M.
- In:
Handbook of qualitative research methods in marketing
,
(pp. 497-508)
.
2006
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