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~isPartOf:"Handbook of research on effective marketing in contemporary globalism"
~isPartOf:"Journal of fashion marketing and management"
~isPartOf:"Journal of travel and tourism marketing"
~isPartOf:"Sustainable Luxury : An International Perspective"
~subject:"Emotion"
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Search: subject_exact:"Premiumsegment"
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Emotion
Luxury goods
83
Luxusgüter
83
Consumer behaviour
63
Konsumentenverhalten
63
Fashion
42
Brand management
41
Markenführung
41
Mode
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Markenimage
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16
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Luxury
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Internet marketing
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Sustainability
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China
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Luxury fashion
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Beziehungsmarketing
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Gesellschaft
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Nachhaltigkeit
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Relationship marketing
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Society
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Luxury brands
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Textile distribution
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Textilhandel
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Urlaubsverhalten
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Hotel industry
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Hotellerie
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Cervellon, Marie-Cécile
1
Galipienzo, Danielle
1
Hyun, Sunghyup Sean
1
Kang, Juhee
1
Manthiou, Aikaterini
1
Parsons, Andrew Grant
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Prayag, Girish
1
So, Jing Theng
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Handbook of research on effective marketing in contemporary globalism
Journal of fashion marketing and management
Journal of travel and tourism marketing
Sustainable Luxury : An International Perspective
Journal of business research : JBR
6
Journal of retailing and consumer services
6
International journal of hospitality management
5
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
4
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
3
The journal of brand management : an international journal
3
The journal of product & brand management
3
The journal of services marketing
3
ESMT working paper
2
Human relations : towards the integration of the social sciences
2
International journal of consumer studies
2
International journal of contemporary hospitality management
2
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
2
Journal of global fashion marketing : JGfM
2
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
2
Journal of leadership & organizational studies : JLOS; official journal of the Midwest Academy of Management
2
Marketing intelligence & planning
2
The service industries journal
2
Tourism management : research, policies, practice
2
Tourism management perspectives : TMP
2
Asia Pacific journal of marketing and logistics
1
Australasian marketing journal
1
Australasian marketing journal : AMJ ; official journal of the Australia-New Zealand Marketing Academy (ANZMAC)
1
Cogent business & management
1
Consumer brand relationships : meaning, measuring, managing
1
Current perspectives and future directions
1
ESMT Working Paper
1
Emotional, sensory, and social dimensions of consumer buying behavior
1
European journal of marketing
1
European journal of marketing : EJM
1
Future of Business and Finance
1
Journal of business anthropology
1
Journal of business ethics : JBE
1
Journal of consumer psychology : JCP ; the official journal of the Society for Consumer Psychology
1
Journal of customer behaviour
1
Journal of hospitality marketing & management
1
Journal of management : JOM
1
Journal of management inquiry
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ECONIS (ZBW)
4
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1
An integration of cognitive appraisal theory and script theory in the luxury cruise sector : the bridging role of recollection and storytelling
Manthiou, Aikaterini
;
Kang, Juhee
;
Hyun, Sunghyup Sean
- In:
Journal of travel and tourism marketing
34
(
2017
)
8
,
pp. 1071-1088
Persistent link: https://www.econbiz.de/10011758797
Saved in:
2
Guilt-decreasing marketing appeals : the efficacy of vacation advertising on Chinese tourists
Prayag, Girish
;
Soscia, Isabella
- In:
Journal of travel and tourism marketing
33
(
2016
)
4/6
,
pp. 551-565
Persistent link: https://www.econbiz.de/10011517145
Saved in:
3
Facebook pages content, does it really matter? : consumers' responses to luxury hotel posts with emotional and informational content
Cervellon, Marie-Cécile
;
Galipienzo, Danielle
- In:
Journal of travel and tourism marketing
32
(
2015
)
3/4
,
pp. 428-437
Persistent link: https://www.econbiz.de/10011312519
Saved in:
4
Corporate branding, emotional attachment and brand loyalty : the case of luxury fashion branding
So, Jing Theng
;
Parsons, Andrew Grant
;
Yap, Sheau-fen
- In:
Journal of fashion marketing and management
17
(
2013
)
4
,
pp. 403-423
Persistent link: https://www.econbiz.de/10010198004
Saved in:
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