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~isPartOf:"Handbook of research on effective marketing in contemporary globalism"
~isPartOf:"Journal of travel and tourism marketing"
~isPartOf:"Sustainable Luxury : An International Perspective"
~person:"Gao, Yixing"
~subject:"Internet marketing"
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Internet marketing
China
1
Chinese consumers
1
Consumer behaviour
1
Hospital
1
Hotel industry
1
Hotellerie
1
Konsumentenverhalten
1
Krankenhaus
1
Luxury goods
1
Luxury hospitality
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Luxusgüter
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Online-Marketing
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Social Web
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Social status
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Social web
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Sozialer Status
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immersion
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luxury consumption
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luxury hotel
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luxury hotel marketing
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mental imagery perspective
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need for status
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social media
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status-seeking
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Gao, Yixing
Ahujy, Vandana
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Baek, Eunsoo
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Guo, Yunshi
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Handbook of research on effective marketing in contemporary globalism
Journal of travel and tourism marketing
Sustainable Luxury : An International Perspective
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
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The joint effects of need for status and mental imagery perspective on luxury hospitality consumption in China
Mou, Xinhai
;
Gao, Yixing
;
Yang, Wan
- In:
Journal of travel and tourism marketing
36
(
2019
)
9
,
pp. 1050-1060
Persistent link: https://www.econbiz.de/10012179529
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