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~isPartOf:"Handbook of research on international advertising"
~isPartOf:"Journal of business research : JBR"
~person:"Shavitt, Sharon"
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Search: subject:"Cultural identity"
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Cultural identity
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Kulturelle Identität
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Choice for others
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Shavitt, Sharon
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Handbook of research on international advertising
Journal of business research : JBR
Cross-cultural and critical perspectives on brands
1
International marketing review
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Journal of consumer research : JCR ; an interdisciplinary bimonthly
1
Journal of international consumer marketing
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ECONIS (ZBW)
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Buying gifts for multiple recipients : how culture affects whose desires are prioritized
Wu, Ruomeng
;
Steffel, Mary
;
Shavitt, Sharon
- In:
Journal of business research : JBR
132
(
2021
),
pp. 10-20
Persistent link: https://www.econbiz.de/10012581679
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2
The relation between gender and cultural orientation and its implications for advertising
Lalwani, Ashok K.
;
Shavitt, Sharon
- In:
Handbook of research on international advertising
,
(pp. 455-470)
.
2012
Persistent link: https://www.econbiz.de/10009514364
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