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~isPartOf:"Handbook of social media management : value chain and business models in changing media markets"
~isPartOf:"Journal of public economic theory"
~person:"Medina, Mercedes"
~type:"article"
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Handbook of social media management : value chain and business models in changing media markets
Journal of public economic theory
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Keys to monetize social media in the audiovisual business
Herrero, Mónica
;
Medina, Mercedes
- In:
Handbook of social media management : value chain and …
,
(pp. 311-325)
.
2013
Persistent link: https://www.econbiz.de/10009762870
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