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~isPartOf:"Handbook of social media management : value chain and business models in changing media markets"
~subject:"Airline"
~type_genre:"Fallstudie"
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Handbook of social media management : value chain and business models in changing media markets
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Global corporate evolution : looking inward or looking outward? ; the Carnegie Bosch Institute's 6. International Conference, October 2 - 4, 2003
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Strategien der Internationalisierung : Fallstudien und Fallbeispiele ; mit ca. 160 Abbildungen und 400 Fragen und Aufgaben
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How (social) media can change "change" in organizations
Sievert, Holger
;
Nelke, Astrid
- In:
Handbook of social media management : value chain and …
,
(pp. 59-72)
.
2013
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