//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"Handbook of social media management : value chain and business models in changing media markets"
~subject:"Social web"
~subject:"USA"
~type_genre:"Aufsatz im Buch"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject:"social media"
Narrow search
Delete all filters
| 4 applied filters
Year of publication
From:
To:
Subject
All
Social web
USA
Social Web
39
United States
8
Business model
7
Geschäftsmodell
7
Internet usage
6
Internetnutzung
6
Organisatorischer Wandel
6
Organizational change
6
Branchenentwicklung
5
Customer integration
5
Deutschland
5
Germany
5
Kundenintegration
5
Sector development
5
Benutzerschnittstelle
4
Betriebliche Wertschöpfung
4
User interface
4
Value creation
4
Beziehungsmarketing
3
Broadcasting industry
3
Journalism
3
Journalismus
3
Media market
3
Medienmarkt
3
Relationship marketing
3
Rundfunksender
3
Advertising industry
2
Facebook, Inc.
2
Film industry
2
Filmwirtschaft
2
Großbritannien
2
Information behaviour
2
Informationsverhalten
2
Internet marketing
2
Marketing management
2
Marketingmanagement
2
Online-Marketing
2
Profitability
2
more ...
less ...
Type of publication
All
Article
39
Type of publication (narrower categories)
All
Aufsatz im Buch
Book section
39
Case study
5
Fallstudie
5
Language
All
English
39
Author
All
Albarran, Alan B.
1
Arango-Forero, Germán
1
Bakker, Piet
1
Benavides, Cristóbal
1
Blinova, Marianna
1
Bock, Andreas H.
1
Bodoky, Tamas
1
Brown, Charles
1
Chan-Olmsted, Sylvia M.
1
Cho, Moonhee
1
Christakou, Eleftheria
1
Dal Zotto, Cinzia
1
Faustino, Paulo
1
Friedrichsen, Mike
1
Gambaro, Marco
1
Ganahl, Richard
1
Gershon, Richard A.
1
Gray, Birgit
1
Grüblbauer, Johanna
1
Ha, Louisa
1
Haric, Peter
1
Herrero, Mónica
1
Hille, Sanne
1
Hu, Xiao
1
Kerkhoven, Marco van
1
Khajeheian, Datis
1
Klimis, George-Michael
1
Krumsvik, Arne H.
1
Kunz, Reinhard
1
Lee, Moonhaeng
1
Lugmayr, Artur
1
Mai, Li-chuan Evelyn
1
Matteo, Stéphane
1
Medina, Mercedes
1
Moellinger, Terry
1
Murschetz, Paul
1
Mühl-Benninghaus, Wolfgang
1
Nel, François
1
Nelke, Astrid
1
Nicoli, Nicholas
1
more ...
less ...
Published in...
All
Handbook of social media management : value chain and business models in changing media markets
Web 2.0 : neue Perspektiven für Marketing und Medien
35
Social media and crisis communication
28
Contemporary issues in social media marketing
23
Dienstleistungsmanagement und Social Media : Potenziale, Strategien und Instrumente
23
Digital transformation in journalism and news media : media management, media convergence and globalization
21
Handbook of research on integrating social media into strategic marketing
21
Social Branding : Strategien - Praxisbeispiele - Perspektiven
20
Analyzing the strategic role of social networking in firm growth and productivity
19
Interactive Marketing im Web 2.0+ : Konzepte und Anwendungen für ein erfolgreiches Marketingmanagement im Internet
19
Social Web im Tourismus : Strategien - Konzepte - Einsatzfelder
18
The SAGE handbook of social media marketing
18
Community-Marketing : wie Unternehmen in sozialen Netzwerken Werte schaffen
16
Organizations and social networking : utilizing social media to engage consumers
16
Virtual enterprises communities & social networks : Workshop GeNeMe '10 - Gemeinschaften in Neuen Medien, TU Dresden, 07./08.10.2010
16
Information diffusion management and knowledge sharing ; volume 2
15
I-KNOW '08 and I-MEDIA '08 : International Conferences on Knowledge Management and New Media Technology ; conference proceedings ; [Graz, Austria, September 3 - 5, 2008]
14
Personalentwicklung 2.0 : Lernen, Wissensaustausch und Talentförderung der nächsten Generation
14
Social media listening and monitoring for business applications
14
Strategic customer relationship management in the age of social media
14
Capturing, analyzing, and managing word-of-mouth in the digital marketplace
13
Social Media in der Organisationskommunikation : empirische Befunde und Branchenanalysen
13
Social media in strategic management
13
The Routledge companion to digital consumption
13
Virtual enterprises, communities & social networks : Workshop GeNeMe '11 - Gemeinschaften in Neuen Medien, TU Dresden, 07./08.09.2011 ; [eingebunden in die Gesamttagung "Wissens-Gemeinschaften 2011"]
13
Web 2.0 : the business model
13
CSR und Social Media : unternehmerische Verantwortung in sozialen Medien wirkungsvoll vermitteln
12
Computer-mediated marketing strategies : social media and online brand communities
12
Consumer psychology in a social media world
12
Der Einsatz Sozialer Medien im Sport : Gestaltung, Vermarktung, Monetarisierung
12
Digital Business in Africa : Social Media and Related Technologies
11
Digital Public Affairs : Social Media für Unternehmen, Verbände und Politik
11
E-collaboration ; Vol. 1
11
Handbook of research on business social networking ; Vol. 2
11
Harnessing the power of social media and web analytics
11
Marke und digitale Medien : der Wandel des Markenkonzepts im 21. Jahrhundert
11
Social-Media-Handbuch : Theorien, Methoden, Modelle
11
Consumers@work : zum neuen Verhältnis von Unternehmen und Usern im Web 2.0
10
Enterprise 2.0 : Unternehmen zwischen Hierarchie und Selbstorganisation
10
Knowledge management 2.0 : organizational models and enterprise strategies
10
more ...
less ...
Source
All
ECONIS (ZBW)
39
Showing
1
-
10
of
39
Sort
Relevance
Date (newest first)
Date (oldest first)
1
Blogs and
social
media
: the new word of mouth and its impact on the reputation of banks and on their profitability
Christakou, Eleftheria
;
Klimis, George-Michael
- In:
Handbook of social media management : value chain and …
,
(pp. 715-735)
.
2013
Persistent link: https://www.econbiz.de/10009763865
Saved in:
2
Social networks as marketing tools for media companies
Sánchez-Tabernero, Alfonso
;
Villanueva, Julián
; …
- In:
Handbook of social media management : value chain and …
,
(pp. 161-178)
.
2013
Persistent link: https://www.econbiz.de/10009762887
Saved in:
3
The usage and advertising effects of
social
media
in China
Mai, Li-chuan Evelyn
- In:
Handbook of social media management : value chain and …
,
(pp. 819-832)
.
2013
Persistent link: https://www.econbiz.de/10009763830
Saved in:
4
"Telekom hilft" : customer service in the social web
Bock, Andreas H.
- In:
Handbook of social media management : value chain and …
,
(pp. 443-454)
.
2013
Persistent link: https://www.econbiz.de/10009762857
Saved in:
5
Social
media
strategies and practices of integrated media companies
Bakker, Piet
;
Hille, Sanne
;
Kerkhoven, Marco van
- In:
Handbook of social media management : value chain and …
,
(pp. 431-442)
.
2013
Persistent link: https://www.econbiz.de/10009762858
Saved in:
6
Social
media
in Russia : its features and business models
Blinova, Marianna
- In:
Handbook of social media management : value chain and …
,
(pp. 405-415)
.
2013
Persistent link: https://www.econbiz.de/10009762861
Saved in:
7
Facebook : a business perspective on the power of intelligent networking and
social
media
Gershon, Richard A.
- In:
Handbook of social media management : value chain and …
,
(pp. 375-389)
.
2013
Persistent link: https://www.econbiz.de/10009762864
Saved in:
8
Digital Hollywood : how Internet and
social
media
are changing the movie business
Pardo, Alejandro
- In:
Handbook of social media management : value chain and …
,
(pp. 327-347)
.
2013
Persistent link: https://www.econbiz.de/10009762868
Saved in:
9
Keys to monetize
social
media
in the audiovisual business
Herrero, Mónica
;
Medina, Mercedes
- In:
Handbook of social media management : value chain and …
,
(pp. 311-325)
.
2013
Persistent link: https://www.econbiz.de/10009762870
Saved in:
10
Two faces of growth : linking customer engagement to revenue streams
Zlatanov, Biser
- In:
Handbook of social media management : value chain and …
,
(pp. 289-310)
.
2013
Persistent link: https://www.econbiz.de/10009762874
Saved in:
1
2
3
4
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->