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~isPartOf:"Handbuch Kommunikation : Grundlagen, innovative Ansätze, praktische Umsetzungen"
~isPartOf:"International business review : the official journal of the European International Business Academy"
~isPartOf:"Journal of marketing communications"
~subject:"Economic transition"
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Handbuch Kommunikation : Grundlagen, innovative Ansätze, praktische Umsetzungen
International business review : the official journal of the European International Business Academy
Journal of marketing communications
Advertising in developing and emerging countries : the economic, political and social context
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International expansion of transnational advertising agencies in China: an assessment of the stages theory approach
Cheung, Fanny S. L.
;
Leung, Wing-Fai
- In:
International business review : the official journal of …
16
(
2007
)
2
,
pp. 251-268
Persistent link: https://www.econbiz.de/10003486663
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