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~isPartOf:"Handelsforschung"
~isPartOf:"Journal of hospitality marketing & management"
~subject:"Franchising"
~subject:"Internet"
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Search: subject_exact:"Beziehungsmarketing"
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Franchising
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Beziehungsmarketing
142
Relationship marketing
142
Consumer behaviour
79
Konsumentenverhalten
79
Customer satisfaction
65
Kundenzufriedenheit
65
Dienstleistungsqualität
56
Service quality
56
Hotel industry
38
Hotellerie
38
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22
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20
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20
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17
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Germany
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customer loyalty
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loyalty
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Fisbeck, Hagen
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Lingenfelder, Michael
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Mao, Zhenxing
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Schmäh, Marco
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Handelsforschung
Journal of hospitality marketing & management
International journal of internet marketing and advertising : IJIMA
7
Journal of retailing and consumer services
7
Journal of strategic marketing
7
Electronic Services
6
Jahrbuch der Absatz- und Verbrauchsforschung
6
Journal of business research : JBR
6
SpringerLink / Bücher
5
Asia Pacific journal of marketing and logistics
4
Betriebswirtschaftslehre für Technologie und Innovation
4
Customer relationship management in electronic markets
4
Das Franchise-System : Handbuch für Franchisegeber und Franchisenehmer
4
International journal of hospitality management
4
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
4
Springer eBook Collection / Business and Economics
4
Working papers / Institut für Wirtschaftsinformatik der Universität Bern
4
Electronic commerce research
3
Gabler Edition Wissenschaft
3
Industrial marketing management : the international journal for industrial and high-tech firms
3
International journal of business information systems : IJBIS
3
International journal of e-business research : an official publication of the Information Resources Management Association
3
International journal of electronic customer relationship management : IJECRM
3
Journal of electronic commerce in organizations : the international journal of electronic commerce in modern organizations ; an official publication of the Information Resources Management Association
3
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
3
Journal of marketing management : JMM ; journal of the Academy of Marketing
3
Journal of the Academy of Marketing Science
3
Social-Media-Handbuch : Theorien, Methoden, Modelle
3
Australasian marketing journal
2
Decision support systems : DSS ; the international journal
2
Die Betriebswirtschaft : DBW
2
Die Potentiale der Internet-Ökonomie : neue Regeln bestimmen die digitale Wirtschaft
2
Die Zukunft des Electronic Business
2
Europäische Hochschulschriften / 5
2
Expert journal of marketing
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Gabler Edition Wissenschaft / Kundenmanagement & Electronic Commerce
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HMD : Praxis der Wirtschaftsinformatik
2
Handel im Fokus : aus dem Instituts für Handelsforschung an der Universität zu Köln
2
How to succeed in the digital age : strategies from 17 top managers
2
ICTs, citizens and governance : after the hype!
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ECONIS (ZBW)
7
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1
Influence of customer personality on perceived attractiveness and similarity in a food service context
Hong, EunPyo
;
Ahn, Jiseon
- In:
Journal of hospitality marketing & management
32
(
2023
)
6
,
pp. 745-766
Persistent link: https://www.econbiz.de/10014319794
Saved in:
2
Image of all hotel scales on travel blogs : its impact on customer loyalty
Zhang, Jian Jane
;
Mao, Zhenxing
- In:
Journal of hospitality marketing & management
21
(
2012
)
1/2
,
pp. 113-131
Persistent link: https://www.econbiz.de/10009512714
Saved in:
3
Assessing the web-based destination marketing activities : a relationship marketing perspective
Cobos, Liza M.
;
Wang, Youcheng
;
Okumus, Fevzi
- In:
Journal of hospitality marketing & management
18
(
2009
)
4
,
pp. 421-444
Persistent link: https://www.econbiz.de/10003862061
Saved in:
4
Erfolgsfaktoren von Portalen im E-Commerce : eine informationsökonomische Analyse
Roth, Christian
;
Schmäh, Marco
- In:
Handelsforschung
17
(
2003
),
pp. 297-316
Persistent link: https://www.econbiz.de/10001728917
Saved in:
5
Das Qualitative Franchisenehmer-Zufriedenheits-Modell (QFZM) - eine theoretische und empirische Betrachtung dargestellt am Beispiel eines Franchise-Systems in der Tourismusindustri...
Decker, Alexander
- In:
Handelsforschung
14
(
2000
),
pp. 253-274
Persistent link: https://www.econbiz.de/10001473018
Saved in:
6
Gestaltung individueller Informationsdienstleistungen im Internet
Lingenfelder, Michael
;
Fisbeck, Hagen
- In:
Handelsforschung
14
(
2000
),
pp. 315-341
Persistent link: https://www.econbiz.de/10001473027
Saved in:
7
Die Umsetzung einer Customer-Focus-Strategie in vertraglichen Vertriebssystemen
Töpfer, Armin
- In:
Handelsforschung
12
(
1997
),
pp. 179-206
Persistent link: https://www.econbiz.de/10001229931
Saved in:
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