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~isPartOf:"Harvard business review : HBR"
~subject:"Brand management"
~subject:"Strategisches Management"
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Brand management
Strategisches Management
USA
217
United States
217
Strategic management
154
Führungsstil
89
Leadership style
89
Organisatorischer Wandel
82
Organizational change
82
Innovation management
73
Innovationsmanagement
73
Führungskräfte
62
Managers
62
Leadership
54
Personalführung
54
Multinationales Unternehmen
51
Transnational corporation
51
Erfolgsfaktor
49
Human Resource Management
49
Personalmanagement
49
Success factor
49
Management
47
Corporate culture
42
Führungskräfteentwicklung
42
Leadership development
42
Unternehmenskultur
42
Competitive strategy
39
Wettbewerbsstrategie
39
Business model
34
Geschäftsmodell
34
Marketing management
34
Marketingmanagement
34
Corporate Social Responsibility
33
Corporate social responsibility
33
Beziehungsmarketing
30
Relationship marketing
30
Markenführung
29
Highly skilled workers
28
Hochqualifizierte Arbeitskräfte
28
Risikomanagement
28
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Article
179
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Article in journal
179
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179
Interview
15
Case study
14
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14
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English
179
Author
All
Dev, Chekitan S.
6
Martin, Roger L.
6
Ignatius, Adi
4
Reeves, Martin
4
Stewart, Thomas A.
4
Jacobides, Michael G.
3
Kaplan, Robert S.
3
Mankins, Michael C.
3
Barton, Dominic
2
Brandenburger, Adam
2
Collis, David
2
Foote, Nathaniel
2
Fountaine, Tim
2
Fournier, Susan
2
Fredberg, Tobias
2
Ghemawat, Pankaj
2
Govindarajan, Vijay
2
Gulati, Ranjay
2
Harding, David
2
Horn, John
2
Kirby, Julia
2
Lorsch, Jay W.
2
McCarthy, Brian
2
McDonald, Rory
2
McGinn, Daniel
2
Norton, David P.
2
Nunes, Paul F.
2
Raman, Anand P.
2
Saleh, Tamim
2
Stalk, George
2
Viguerie, Patrick
2
Abernathy, William J.
1
Agrawal, Ajay
1
Ahmed, Mumtaz
1
Ahrendts, Angela
1
Aldy, Joseph E.
1
Alexander, Marcus
1
Anthony, Scott D.
1
Antioco, John
1
Ashkenas, Ronald N.
1
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Harvard business review : HBR
SpringerLink / Bücher
989
Journal of business research : JBR
883
The journal of brand management : an international journal
566
The journal of product & brand management
387
Springer eBook Collection
339
Journal of retailing and consumer services
296
Strategic management journal
260
Industrial marketing management : the international journal for industrial and high-tech firms
234
Technological forecasting & social change : an international journal
196
Gabler Edition Wissenschaft
189
Long range planning : LRP ; international journal of strategic management
183
Harvard-Business-Manager : das Wissen der Besten
164
Journal of business strategy
154
Journal of strategic marketing
152
Business horizons
149
International journal of hospitality management
148
European journal of marketing : EJM
143
Springer eBook Collection / Business and Economics
139
Research
136
Business strategy and the environment
132
Europäische Hochschulschriften / 5
126
Management decision : MD
125
Journal of strategy and management
123
Marketing intelligence & planning
122
Strategy & leadership : a publication of Strategic Leadership Forum
119
Journal of Product & Brand Management
114
Journal of marketing communications
112
Psychology & marketing
112
Asia Pacific journal of marketing and logistics
110
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
110
Journal of marketing management : MM
107
Journal of business ethics : JOBE
106
Journal of the Academy of Marketing Science
105
Premier reference source
102
Cogent business & management
101
Strategic Direction
99
European management journal
98
California management review
96
International journal of production economics
93
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ECONIS (ZBW)
179
Showing
1
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10
of
179
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1
Adapt your business to the new reality : start by understanding how habits have changed
Jacobides, Michael G.
;
Reeves, Martin
- In:
Harvard business review : HBR
98
(
2020
)
5
,
pp. 74-81
Persistent link: https://www.econbiz.de/10012289044
Saved in:
2
Global supply chains in a post-pandemic world : companies need to make their networks more resilient : here's how
Shih, Willy C.
- In:
Harvard business review : HBR
98
(
2020
)
5
,
pp. 82-89
Persistent link: https://www.econbiz.de/10012289045
Saved in:
3
Harnessing everyday genius : how Michelin gives its frontline teams the power to make a difference
Hamel, Gary
;
Zanini, Michele
- In:
Harvard business review : HBR
98
(
2020
)
4
,
pp. 86-95
Persistent link: https://www.econbiz.de/10012288999
Saved in:
4
The dual-purpose playbook : what it takes to do well and do good at the same time
Battilana, Julie
;
Pache, Anne-Claire
;
Sengul, Metin
; …
- In:
Harvard business review : HBR
97
(
2019
)
2
,
pp. 124-133
Persistent link: https://www.econbiz.de/10011980542
Saved in:
5
Stop overengineering people
management
Cappelli, Peter
- In:
Harvard business review : HBR
98
(
2020
)
5
,
pp. 56-63
Persistent link: https://www.econbiz.de/10012289042
Saved in:
6
Building the AI-powered organization : technology isn’t the biggest challenge : culture is
Fountaine, Tim
;
McCarthy, Brian
;
Saleh, Tamim
- In:
Harvard business review : HBR
97
(
2019
)
4
,
pp. 62-73
Persistent link: https://www.econbiz.de/10012039684
Saved in:
7
Navigating talent hot spots
Kerr, William R.
- In:
Harvard business review : HBR
96
(
2018
)
5
,
pp. 80-86
Persistent link: https://www.econbiz.de/10011924524
Saved in:
8
The agile c-suite : a new approach to leadership for the team at the top
Rigby, Darrell
;
Elk, Sarah
;
Berez, Steve
- In:
Harvard business review : HBR
98
(
2020
)
3
,
pp. 64-73
Persistent link: https://www.econbiz.de/10012288920
Saved in:
9
Globalization in the age of Trump
Ghemawat, Pankaj
- In:
Harvard business review : HBR
95
(
2017
)
4
,
pp. 112-123
Persistent link: https://www.econbiz.de/10011685957
Saved in:
10
"Don’t try to protect the past" : a conversation with IBM CEO Ginni Rometty
Rometty, Ginni
(
interviewee
);
Ignatius, Adi
(
interviewer
)
- In:
Harvard business review : HBR
95
(
2017
)
4
,
pp. 126-132
Persistent link: https://www.econbiz.de/10011685969
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