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~isPartOf:"Harvard-Business-Manager : das Wissen der Besten"
~isPartOf:"Journal of international consumer marketing"
~subject:"Online retailing"
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Online retailing
Personalisierung
7
Personalization
7
Online-Handel
4
Internet marketing
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Viral marketing
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Perceived usefulness of online reviews
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Chang, Ludwig M. K.
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Kolbe, Diana
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La, Liqing
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Lobsang, Tashi
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Mikitani, Hiroshi
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Ng, Raine
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Harvard-Business-Manager : das Wissen der Besten
Journal of international consumer marketing
Information systems research : ISR
17
Journal of management information systems : JMIS
17
Electronic commerce research
14
Journal of business research : JBR
13
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
11
Journal of retailing and consumer services
11
Management science : journal of the Institute for Operations Research and the Management Sciences
8
International journal of business information systems : IJBIS
7
Journal of retailing
7
Electronic commerce research and applications
6
Journal of internet commerce
6
Tourism management : research, policies, practice
6
Electronic markets : EM ; the international journal of electronic commerce and business media
5
International journal of contemporary hospitality management
5
International journal of electronic commerce : IJEC
5
Journal of electronic commerce in organizations : the international journal of electronic commerce in modern organizations ; an official publication of the Information Resources Management Association
5
Journal of electronic commerce research : JECR
5
Management information systems : mis quarterly
5
E-Life: web-enabled convergence of commerce, work, and social life : 10th Workshop on E-Business, WEB 2011 ; Shanghai, China, December 2011 ; revised selected papers
4
Electronic markets : the international journal on networked business
4
European journal of operational research : EJOR
4
Information systems and e-business management : ISeB
4
International journal of hospitality management
4
International journal of internet marketing and advertising : IJIMA
4
Journal of organizational computing and electronic commerce
4
MIS quarterly
4
Praxis der Personalisierung im Handel : mit zeitgemäßen E-Commerce-Konzepten Umsatz und Kundenwert steigern
4
Cogent business & management
3
Information technology and management
3
International journal of production economics
3
International journal of production research
3
Journal of consumer marketing
3
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
3
Manufacturing & service operations management : M & SOM
3
Marketing : ZFP ; journal of research and management
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SpringerLink / Bücher
3
Business horizons
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Cambridge working papers in economics
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European journal of marketing
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ECONIS (ZBW)
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1
Understanding consumers' sentiment expressions in online reviews : a hybrid approach
La, Liqing
;
Xu, Feifei
;
Ren, Qun
;
Zhen, Feng
;
Lobsang, Tashi
- In:
Journal of international consumer marketing
34
(
2022
)
4
,
pp. 465-479
Persistent link: https://www.econbiz.de/10013361585
Saved in:
2
The features and effectiveness of Chinese language online recommendations
Ng, Raine
;
Prendergast, Gerard P.
;
Chang, Ludwig M. K.
- In:
Journal of international consumer marketing
33
(
2021
)
4
,
pp. 371-385
Persistent link: https://www.econbiz.de/10012607773
Saved in:
3
The impact of perceived usefulness of online reviews, trust and perceived risk on online purchase intention in emerging markets : a Mexican perspective
Ventre, Ivan
;
Kolbe, Diana
- In:
Journal of international consumer marketing
32
(
2020
)
4
,
pp. 287-299
Persistent link: https://www.econbiz.de/10012259388
Saved in:
4
Wie bei Tante Emma
Mikitani, Hiroshi
- In:
Harvard-Business-Manager : das Wissen der Besten
36
(
2014
)
2
,
pp. 64-69
Persistent link: https://www.econbiz.de/10010237272
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