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~isPartOf:"Harvard-Business-Manager : das Wissen der Besten"
~isPartOf:"Management science : journal of the Institute for Operations Research and the Management Sciences"
~person:"Rangan, V. Kasturi"
~subject:"Distribution channel"
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Harvard-Business-Manager : das Wissen der Besten
Management science : journal of the Institute for Operations Research and the Management Sciences
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Integrating distribution strategy and tactics : a model and an application
Rangan, V. Kasturi
- In:
Management science : journal of the Institute for …
37
(
1991
)
11
,
pp. 1377-1389
Persistent link: https://www.econbiz.de/10001115796
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