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~isPartOf:"Harvard-Business-Manager : das Wissen der Besten"
~person:"Sorrell, Martin"
~source:"econis"
~subject:"Advertising industry"
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Betriebliche Portfoliostrategie
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Corporate portfolio strategy
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Multinationales Unternehmen
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Harvard-Business-Manager : das Wissen der Besten
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Die Werbemaschine
Sorrell, Martin
- In:
Harvard-Business-Manager : das Wissen der Besten
38
(
2016
)
9
,
pp. 48-53
Persistent link: https://www.econbiz.de/10011536601
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