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~isPartOf:"Health care management science"
~subject:"Betriebliches Informationssystem"
~subject:"Sales promotion"
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Betriebliches Informationssystem
Sales promotion
Arzneimittel
18
Pharmaceuticals
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7
Krankenhaus
7
USA
5
United States
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Carter, Franklin J.
1
Chen, Shi-Jie
1
Gönül, Füsun F.
1
Kirikoshi, Toru
1
Lim, Chee Wooi
1
Mazur, Lukasz M.
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Health care management science
Domestic commerce series
3
Journal of medical marketing : device, diagnostic and pharmaceutical marketing
3
Health economics
2
Innovation and marketing in the pharmaceutical industry : emerging practices, research, and policies
2
International journal of pharmaceutical and healthcare marketing : IJPHM
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NBER Working Paper
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Working paper / National Bureau of Economic Research, Inc.
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Applied economics
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CPB discussion paper
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Eastern economic journal
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GITAM journal of management : a quarterly publication of GITAM Institute of Management
1
Health care management review : HCM review
1
Health marketing quarterly
1
International journal of advertising : the quarterly review of marketing communications
1
International journal of networking and virtual organisations : IJNVO
1
Journal of strategic marketing
1
Marketing letters : a journal of research in marketing
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Perspectives on international corporate responsibility : [second Conference on International Corporate Responsibility in Amsterdam on June 18 - 20, 2004]
1
The journal of business & industrial marketing
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The journal of product & brand management
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Impact of e-detailing on the number of new prescriptions
Gönül, Füsun F.
;
Carter, Franklin J.
- In:
Health care management science
13
(
2010
)
2
,
pp. 101-111
Persistent link: https://www.econbiz.de/10003977748
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2
Understanding and reducing the medication delivery waste via systems mapping and analysis
Mazur, Lukasz M.
;
Chen, Shi-Jie
- In:
Health care management science
11
(
2008
)
1
,
pp. 55-65
Persistent link: https://www.econbiz.de/10003693042
Saved in:
3
Understanding the effects of pharmaceutical promotion : a neural network approach guided by genetic algorithm-partial least squares
Lim, Chee Wooi
;
Kirikoshi, Toru
- In:
Health care management science
11
(
2008
)
4
,
pp. 359-372
Persistent link: https://www.econbiz.de/10003778379
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