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~isPartOf:"Health marketing quarterly"
~isPartOf:"Journal of current issues and research in advertising : JCIRA"
~subject:"Internet"
~subject:"United States"
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Internet
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Internet marketing
36
Online-Marketing
36
Consumer behaviour
19
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19
Social Web
15
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15
Advertising effects
13
Werbewirkung
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11
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social media
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Aalberts, Robert J.
2
Nill, Alexander F.
2
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1
Dias, Ashley M.
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Fogel, Joshua
1
Fogel, Joshua A.
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Go, Eun
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He, Waverley
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Jiang, Pingjun
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Novick, Daniel
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Park, Sun-Young
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Health marketing quarterly
Journal of current issues and research in advertising : JCIRA
International journal of internet marketing and advertising : IJIMA
27
Journal of advertising research
25
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
25
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
21
Information systems research : ISR
19
Journal of business research : JBR
19
International journal of electronic marketing and retailing : IJEMR
18
Journal of internet commerce
14
Journal of management information systems : JMIS
14
International journal of e-business research : an official publication of the Information Resources Management Association
12
Journal of direct, data and digital marketing practice : the international journal of the Institute of Direct Marketing
12
Management science : journal of the Institute for Operations Research and the Management Sciences
12
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
11
Journal of travel and tourism marketing
11
SpringerLink / Bücher
11
Electronic commerce research
9
Journal of retailing and consumer services
9
International journal of advertising : the quarterly review of marketing communications
8
Journal of advertising : official publication of the American Academy of Advertising
8
Journal of electronic commerce in organizations : the international journal of electronic commerce in modern organizations ; an official publication of the Information Resources Management Association
8
Business horizons
7
European research studies
7
Journal of marketing research : JMR
7
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
7
Marketing letters : a journal of research in marketing
7
Technological forecasting & social change : an international journal
7
The journal of consumer marketing
7
The journal of product & brand management
7
Discussion papers / CEPR
6
International journal of business information systems : IJBIS
6
International journal of market research : JMRS ; the journal of the Market Research Society
6
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
6
Internet advertising : theory and research
6
Journal of marketing communications
6
Journal of strategic marketing
6
MIT sloan management review
6
NBER working paper series
6
Telecommunications policy : the international journal of digital economy, data sciences and new media
6
Australasian marketing journal
5
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ECONIS (ZBW)
10
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1
Social media impact on qualitative performance metrics : analysis and trends of top revenue grossing U.S. hospitals
Sakulsaengprapha, Vorada
;
Masterson, Jonathan P., IV
; …
- In:
Health marketing quarterly
39
(
2022
)
3
,
pp. 249-262
Persistent link: https://www.econbiz.de/10013417446
Saved in:
2
Asking a doctor versus referring to the Internet : a comparison study on consumers' reactions to DTC (direct-to-consumer) prescription drug advertising
Jiang, Pingjun
- In:
Health marketing quarterly
35
(
2018
)
3
,
pp. 209-226
Persistent link: https://www.econbiz.de/10011979383
Saved in:
3
Health information seeking on the Internet : the role of involvement in searching for and assessing online health information
Park, Sun-Young
;
Go, Eun
- In:
Health marketing quarterly
33
(
2016
)
4
,
pp. 327-341
Persistent link: https://www.econbiz.de/10011628491
Saved in:
4
The utilization of websites for fundraising by NCI-designated cancer centers : examining the capacity for dialogic communication with prospective donors
Erwin, Cathleen O.
;
Dias, Ashley M.
- In:
Health marketing quarterly
33
(
2016
)
4
,
pp. 369-385
Persistent link: https://www.econbiz.de/10011628501
Saved in:
5
Variables associated with seeking information from doctors and the internet after exposure to direct-to-consumer advertisements for prescription medications
Fogel, Joshua
;
Teichman, Chaim
- In:
Health marketing quarterly
31
(
2014
)
2
,
pp. 150-166
Persistent link: https://www.econbiz.de/10010398948
Saved in:
6
Legal and ethical challenges of online behavioral targeting in advertising
Nill, Alexander F.
;
Aalberts, Robert J.
- In:
Journal of current issues and research in advertising : …
35
(
2014
)
2
,
pp. 126-146
Persistent link: https://www.econbiz.de/10010383930
Saved in:
7
Online advertising and marketing : personal jurisdiction and its potential implications
Aalberts, Robert J.
;
Nill, Alexander F.
- In:
Journal of current issues and research in advertising : …
33
(
2012
)
1
,
pp. 94-114
Persistent link: https://www.econbiz.de/10009671498
Saved in:
8
Consumer perceptions of prescription drug websites : a pilot study
Wymer, Walter
- In:
Health marketing quarterly
27
(
2010/11
)
2
,
pp. 173-194
Persistent link: https://www.econbiz.de/10003985108
Saved in:
9
Direct-to-consumer advertisements of prescription medications over the Internet
Fogel, Joshua A.
;
Novick, Daniel
- In:
Health marketing quarterly
26
(
2009/10
)
4
,
pp. 347-371
Persistent link: https://www.econbiz.de/10003933253
Saved in:
10
Psychological factors affecting perceptions of unsolicited commercial e-mail
Morimoto, Mariko
;
Chang, Susan
- In:
Journal of current issues and research in advertising : …
31
(
2009
)
1
,
pp. 63-73
Persistent link: https://www.econbiz.de/10003862207
Saved in:
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