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~isPartOf:"Health marketing quarterly"
~isPartOf:"Journal of nonprofit & public sector marketing"
~isPartOf:"Stakeholder involvement in social marketing : challenges and approaches to engagement"
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Health marketing quarterly
Journal of nonprofit & public sector marketing
Stakeholder involvement in social marketing : challenges and approaches to engagement
The SAGE handbook of social marketing
25
Social marketing and behaviour change : models, theory and applications
15
Social marketing for public health : global trends and success stories
14
Macro-social marketing insights : systems thinking for wicked problems
13
Contemporary issues in social marketing
11
Segmentation in social marketing : process, methods and application
11
Broadening cultural horizons in social marketing : comparing case studies from Asia-Pacific
8
PR-Kampagnen : über die Inszenierung von Öffentlichkeit
6
Key debates and contemporary issues in nonprofit marketing
5
Nonprofit marketing : sectoral applications
5
Continuing to broaden the marketing concept : making the world a better place
4
Ethical and social marketing in Asia : incorporating fairness management
4
Psychology of branding
3
Social and sustainability marketing : a casebook for reaching your socially responsible consumers through marketing science
3
The SAGE handbook of social media marketing
3
Advertising and violence : concepts and perspectives
2
Breaking new ground in theory and practice
2
CSR 2.0 and the new era of corporate citizenship
2
Collective creativity for responsible and sustainable business practice
2
Cutting edge international research
2
Major theoretical debates and contemporary issues in marketing theory
2
Making a difference through marketing : a quest for diverse perspectives
2
Nudging health : health law and behavioral economics
2
Public Marketing und Social Marketing
2
Public and nonprofit marketing
2
Responsible Consumption and Sustainability : Case Studies from Corporate Social Responsibility, Social Marketing, and Behavioral Economics
2
Social responsibility of business enterprises
2
Sustainable luxury : managing social and environmental performance in iconic brands
2
The Routledge companion to nonprofit marketing
2
Transformative consumer research for personal and collective well-being
2
(Partei-)Politik im Zeichen des Marketing : [...parteienwissenschaftliches Symposion des Instituts für Deutsches und Europäisches Parteienrecht und Parteienforschung ..., das am 18. und 19. April 2008 in Düsseldorf .. stattfand]
1
A research agenda for economic psychology
1
Advertising in new formats and media : current research and implications for marketers
1
Best Practice Modelle im 55plus Marketing : bewährte Konzepte für den Dialog mit Senioren
1
Bridging the gap between advertising academia and practice
1
Business Advancement through Technology Volume I : Markets and Marketing in Transition
1
Business and sustainability : concepts, strategies and changes
1
CSR and sustainability in the public sector
1
CSR und Wirtschaftspsychologie : psychologische Strategien zur Förderung nachhaltiger Managemententscheidungen und Lebensstile
1
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ECONIS (ZBW)
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1
Ending tyrannic man's dominion : in search of new partners and new stories
Hastings, Gerard
- In:
Stakeholder involvement in social marketing : …
,
(pp. 12-24)
.
2021
Persistent link: https://www.econbiz.de/10012419262
Saved in:
2
Ethical tension in working with stakeholders
Kubacki, Krzysztof
;
Szablewska, Natalia
;
Siemieniako, …
- In:
Stakeholder involvement in social marketing : …
,
(pp. 25-38)
.
2021
Persistent link: https://www.econbiz.de/10012419268
Saved in:
3
Stakeholder involvement in
social
marketing
anti-smoking interventions
V. Dao Truong
;
Quynh Pham
;
Saunders, Stephen
- In:
Stakeholder involvement in social marketing : …
,
(pp. 39-54)
.
2021
Persistent link: https://www.econbiz.de/10012419314
Saved in:
4
MOSA : addressing alcohol issues in Slovenia through an upstream multiple stakeholder approach
Kamin, Tanja
;
Roškar, Maja
- In:
Stakeholder involvement in social marketing : …
,
(pp. 55-71)
.
2021
Persistent link: https://www.econbiz.de/10012419440
Saved in:
5
Challenges in conducting
social
marketing
-based alcohol prevention trials in schools
Stock, Christiane
;
Dietrich, Timo
;
Vallentin-Holbech, Lotte
- In:
Stakeholder involvement in social marketing : …
,
(pp. 72-88)
.
2021
Persistent link: https://www.econbiz.de/10012419442
Saved in:
6
Engaging dissensus : innovating social change
Fry, Marie-Louise
;
Brennan, Linda
;
Previte, Josephine
- In:
Stakeholder involvement in social marketing : …
,
(pp. 89-107)
.
2021
Persistent link: https://www.econbiz.de/10012419626
Saved in:
7
Stakeholder analysis in a systems setting : an Active Travel case study in Ireland
Domegan, Christine
;
McHugh, Patricia
;
Brychkov, Dmitry
; …
- In:
Stakeholder involvement in social marketing : …
,
(pp. 108-131)
.
2021
Persistent link: https://www.econbiz.de/10012419636
Saved in:
8
Co-production of social experiments to promote health and well-being among disadvantaged groups together with key stakeholders
Mäki-Opas, Tomi
;
Anand, Janet Carter
;
Veszteg, Csilla
; …
- In:
Stakeholder involvement in social marketing : …
,
(pp. 132-149)
.
2021
Persistent link: https://www.econbiz.de/10012419637
Saved in:
9
From care to prevention in the NHS
Conway, Tony
;
Hyde, Margaret
- In:
Stakeholder involvement in social marketing : …
,
(pp. 176-190)
.
2021
Persistent link: https://www.econbiz.de/10012419697
Saved in:
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