//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"How to succeed in the digital age : strategies from 17 top managers"
~isPartOf:"Policy and marketing strategies for digital media"
~type:"article"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject:"neue Medien"
Narrow search
Delete all filters
| 3 applied filters
Year of publication
From:
To:
Subject
All
Digital media
13
Digitale Medien
13
Beziehungsmarketing
7
Relationship marketing
7
E-commerce
4
Electronic Commerce
4
Social Web
3
Social web
3
Business model
2
Computerized method
2
Computerunterstützung
2
Customer retention
2
Geschäftsmodell
2
Kundenbindung
2
Media industries
2
Mediensektor
2
Network
2
Netzwerk
2
Regulation
2
Regulierung
2
Audi AG
1
Automotive industry
1
Axel Springer AG
1
BASF SE
1
Breitbandkommunikation
1
Broadband communications
1
Broadcasting law
1
Chemical industry
1
Chemieindustrie
1
Consumer behaviour
1
Democracy
1
Demokratie
1
Fernsehprogramm
1
Industrial production
1
Industrieproduktion
1
Innovation
1
Innovation management
1
Innovationsmanagement
1
Insurance
1
Insurance market
1
more ...
less ...
Type of publication
All
Article
Type of publication (narrower categories)
All
Aufsatz im Buch
13
Book section
13
Language
All
English
13
Author
All
Brenner, Walter
1
Döpfner, Mathias
1
Frieden, Rob
1
Gershon, Richard A.
1
Heinz, Michael
1
Herrmann, Andreas
1
Hofmann, Markus Oscar
1
Lee, Hyangsun
1
Liu, Yu-li
1
Meckel, Miriam
1
Picard, Robert G.
1
Rußwurm, Siegfried
1
Schejter, Amit
1
Stadler, Rupert
1
Tirosh, Noam
1
Yoo, Euisun
1
more ...
less ...
Published in...
All
How to succeed in the digital age : strategies from 17 top managers
Policy and marketing strategies for digital media
Marke und digitale Medien : der Wandel des Markenkonzepts im 21. Jahrhundert
11
Digitalisierung und Innovation : Planung, Entstehung, Entwicklungsperspektiven
9
Understanding the interactive digital media marketplace : frameworks, platforms, communities and issues
9
JMM : the international journal on media management
8
Journal of advertising research
7
Digitale Dämmerung : die Entmaterialisierung der Medienwirtschaft
6
Journal of media business studies
6
Strategic corporate communication in the digital age
6
Electronic word of mouth as a promotional technique : new insights from social media
5
Handbuch Kompetenzentwicklung im Netz : Bausteine einer neuen Lernwelt
5
Innovative perspectives on corporate communication in the global world
5
International journal of advertising : the quarterly review of marketing communications
5
Journal of business research : JBR
5
Marktplätze im Umbruch : digitale Strategien für Services im Mobilen Internet
5
Arbeit
4
Digital marketing strategies and models for competitive business
4
Digital peripheries : the online circulation of audiovisual content from the small market perspective
4
Flexibilität und Stabilität in der Verlags- und Medienbranche : Konzepte beidhändiger Unternehmensstrategien
4
Information systems and management in media and entertainment industries
4
Journal of open innovation : technology, market, and complexity
4
ABWF e. V./Projekt QUEM - Publikationen
3
Digital enterprise transformation : a business-driven approach to leveraging Innovative IT
3
Digital transformation in journalism and news media : media management, media convergence and globalization
3
Economic analysis of the digital economy
3
Entrepreneurship, theory and practice : ET & P
3
Handbook of social media management : value chain and business models in changing media markets
3
Journal of communication management : an international journal
3
Journal of marketing research
3
Marketing science
3
Wirtschaftsdienst : Zeitschrift für Wirtschaftspolitik
3
ABWF e. V./Projekt QUEM - Bulletin
2
Brand Planning : starke Strategien für Marken und Kampagnen
2
Conference proceedings trends in business communication 2016
2
De Gruyter handbook of media economics
2
Digital advertising : theory and research
2
Digital revolution: : challenges for contract law in practice
2
Electronic commerce research and applications
2
Empirische Medienökonomie : Reflexionen der Arbeiten von Wolfgang Seufert
2
more ...
less ...
Source
All
ECONIS (ZBW)
13
Showing
1
-
10
of
13
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Networking for greater industrial productivity
Rußwurm, Siegfried
- In:
How to succeed in the digital age : strategies from 17 …
,
(pp. 233-243)
.
2014
Persistent link: https://www.econbiz.de/10010341214
Saved in:
2
"We create chemistry" : the strategic development of customer interaction at BASF
Heinz, Michael
- In:
How to succeed in the digital age : strategies from 17 …
,
(pp. 219-230)
.
2014
Persistent link: https://www.econbiz.de/10010341221
Saved in:
3
Customer-oriented approaches in a digitized media world : a progress report
Döpfner, Mathias
- In:
How to succeed in the digital age : strategies from 17 …
,
(pp. 165-180)
.
2014
Persistent link: https://www.econbiz.de/10010341229
Saved in:
4
Is the hybrid customer for real? : the customer in the insurance industry of the future
Hofmann, Markus Oscar
- In:
How to succeed in the digital age : strategies from 17 …
,
(pp. 121-130)
.
2014
Persistent link: https://www.econbiz.de/10010341254
Saved in:
5
Customer and product relationships for the individual mobility of the future
Stadler, Rupert
- In:
How to succeed in the digital age : strategies from 17 …
,
(pp. 55-82)
.
2014
Persistent link: https://www.econbiz.de/10010341285
Saved in:
6
Serendipity as an innovation strategy
Meckel, Miriam
- In:
How to succeed in the digital age : strategies from 17 …
,
(pp. 35-51)
.
2014
Persistent link: https://www.econbiz.de/10010341289
Saved in:
7
The management model in the digital networked world
Brenner, Walter
;
Herrmann, Andreas
- In:
How to succeed in the digital age : strategies from 17 …
,
(pp. 13-35)
.
2014
Persistent link: https://www.econbiz.de/10010341292
Saved in:
8
The impact of digital convergence on the regulation of new media in Korea
Yoo, Euisun
;
Lee, Hyangsun
- In:
Policy and marketing strategies for digital media
,
(pp. 138-153)
.
2014
Persistent link: https://www.econbiz.de/10010367887
Saved in:
9
Reconsidering the telecommunications and media regulatory framework in Taiwan : using the newly emerging media as examples
Liu, Yu-li
- In:
Policy and marketing strategies for digital media
,
(pp. 100-119)
.
2014
Persistent link: https://www.econbiz.de/10010367889
Saved in:
10
New media policy : the redistribution of voice
Schejter, Amit
;
Tirosh, Noam
- In:
Policy and marketing strategies for digital media
,
(pp. 73-86)
.
2014
Persistent link: https://www.econbiz.de/10010367899
Saved in:
1
2
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->