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~isPartOf:"IEEE transactions on engineering management : EM"
~isPartOf:"Long range planning : LRP ; international journal of strategic management"
~isPartOf:"The journal of business & industrial marketing"
~person:"Dahlstrom, Robert"
~subject:"Inter-firm cooperation"
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Inter-firm cooperation
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IEEE transactions on engineering management : EM
Long range planning : LRP ; international journal of strategic management
The journal of business & industrial marketing
Australasian marketing journal
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Better together? : how evolution of co-branding alliance affects performance
Nygaard, Arne
;
Dahlstrom, Robert
- In:
The journal of business & industrial marketing
38
(
2023
)
9
,
pp. 1899-1910
Persistent link: https://www.econbiz.de/10014333362
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