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~isPartOf:"IEEE transactions on engineering management : EM"
~person:"Urhahn, Christian"
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IEEE transactions on engineering management : EM
International journal of product development : IJPD
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Investigating the effect of perceived product portfolio innovativeness on consumers' brand perceptions
Spieth, Patrick
;
Roeth, Tobias
;
Clauß, Thomas
;
Urhahn, …
- In:
IEEE transactions on engineering management : EM
70
(
2023
)
10
,
pp. 3451-3464
Persistent link: https://www.econbiz.de/10014387988
Saved in:
2
Governing the portfolio management process for product innovation : a quantitative analysis on the relationship between portfolio management governance, portfolio innovativeness, a...
Urhahn, Christian
;
Spieth, Patrick
- In:
IEEE transactions on engineering management : EM
61
(
2014
)
3
,
pp. 522-533
Persistent link: https://www.econbiz.de/10010401597
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