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~isPartOf:"ILO Working Papers"
~isPartOf:"Journal of business research : JBR"
~person:"Boyd, D. Eric"
~subject:"B-to-B-Marketing"
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Virtual reality and its impact on B2B marketing : a value-in-use perspective
Boyd, D. Eric
;
Koles, Bernadett
- In:
Journal of business research : JBR
100
(
2019
),
pp. 590-598
Persistent link: https://www.econbiz.de/10012024019
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