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~isPartOf:"Industrial marketing management : the international journal for industrial and high-tech firms"
~isPartOf:"International journal of selection and assessment"
~isPartOf:"Journal of strategic marketing"
~language:"eng"
~source:"econis"
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Search: subject_exact:"Corporate image"
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Corporate reputation
58
Firmenimage
58
Brand management
16
Markenführung
16
Lieferantenmanagement
14
Supplier relationship management
14
Corporate culture
11
Unternehmenskultur
11
Brand architecture
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Corporate Social Responsibility
10
Corporate social responsibility
10
Markenarchitektur
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B-to-B-Marketing
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Business-to-business marketing
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Reputation
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Personalauswahl
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Multinationales Unternehmen
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Proost, Karin
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1
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Bag, Surajit
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Industrial marketing management : the international journal for industrial and high-tech firms
International journal of selection and assessment
Journal of strategic marketing
Corporate reputation review : an international journal
137
Journal of business ethics : JOBE
81
Journal of business research : JBR
81
The journal of brand management : an international journal
69
Corporate communications : an international journal
51
Journal of retailing and consumer services
42
Academy of Management journal : AMJ
37
The Oxford handbook of corporate reputation
35
Corporate reputation review
32
European journal of marketing : EJM
29
Corporate social responsibility and environmental management
25
The journal of product & brand management
23
International journal of hospitality management
22
Journal of marketing communications
22
International studies of management and organization
20
Reputation Management
20
Management science : journal of the Institute for Operations Research and the Management Sciences
17
Marketing intelligence & planning
17
European management journal
16
Journal of business strategy
16
Cogent business & management
15
Journal of communication management : an international journal
15
Working paper / National Bureau of Economic Research, Inc.
15
Business & society
14
International journal of contemporary hospitality management
14
Journal of business ethics : JBE
14
NBER Working Paper
13
NBER working paper series
13
Psychology & marketing
13
The Academy of Management review : AMR
13
Corporate reputation : managing opportunities and threats
12
Organizational identity in practice
12
Qualitative market research : an international journal
12
The employer brand : keeping faith with the deal
12
The journal of applied business research
12
International journal of retail & distribution management
11
Journal of marketing management : MM
11
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ECONIS (ZBW)
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1
Categorization of organizational reputation and subordinate organizations' global funding outcome : a higher education perspective
Anand, Ankit
;
Kumar, V.
;
Lahiri, Avishek
- In:
Industrial marketing management : the international …
116
(
2024
),
pp. 130-144
Persistent link: https://www.econbiz.de/10014456190
Saved in:
2
The effect of corporate ethical responsibility on social and environmental performance : an empirical study
Bag, Surajit
;
Srivastava, Gautam
;
Gupta, Shivam
; …
- In:
Industrial marketing management : the international …
117
(
2024
),
pp. 356-370
Persistent link: https://www.econbiz.de/10014531678
Saved in:
3
Buyer perceptions of corporate brand extension attractiveness and fit in B2B services
Sarasvuo, Sonja
;
Liljander, Veronica
;
Haahtela, Kari
- In:
Industrial marketing management : the international …
115
(
2023
),
pp. 69-85
Persistent link: https://www.econbiz.de/10014454778
Saved in:
4
Improving brand performance through environmental reputation : the roles of ethical behaviorand brand satisfaction
Opoku, Robert A.
;
Adomako, Samuel
;
Mai Dong Tran
- In:
Industrial marketing management : the international …
108
(
2023
),
pp. 165-177
Persistent link: https://www.econbiz.de/10014227550
Saved in:
5
How to build a conscientious corporate brand together with business partners : a case study of Unilever
Iglesias, Oriol
;
Mingione, Michela
;
Ind, Nicholas
; …
- In:
Industrial marketing management : the international …
109
(
2023
),
pp. 1-13
Persistent link: https://www.econbiz.de/10014282239
Saved in:
6
Crossing the chasm between green corporate image and green corporate identity : a text mining, social media-based case study on automakers
Saran, Saman Mirzaie
;
Shokouhyar, Sajjad
- In:
Journal of strategic marketing
31
(
2023
)
1
,
pp. 116-139
Persistent link: https://www.econbiz.de/10014303146
Saved in:
7
Editorial: exploring the market side of corporate environmentalism : reputation, legitimacy and stakeholders' engagement
Martín de Castro, Gregorio
- In:
Industrial marketing management : the international …
92
(
2021
),
pp. 289-294
Persistent link: https://www.econbiz.de/10012491075
Saved in:
8
Understanding the impact of symbolic and substantive environmental actions on organizational reputation
Truong, Yann
;
Mazloomi, Hamid
;
Berrone, Pascual
- In:
Industrial marketing management : the international …
92
(
2021
),
pp. 307-320
Persistent link: https://www.econbiz.de/10012491082
Saved in:
9
Does a green supply chain improve corporate reputation? : empirical evidence from European manufacturing sectors
Quintana García, Cristina
;
Benavides-Chicón, Carlos
; …
- In:
Industrial marketing management : the international …
92
(
2021
),
pp. 344-353
Persistent link: https://www.econbiz.de/10012491100
Saved in:
10
CRM, skepticism and patronage intention : the mediating and moderating role of satisfaction and religiosity
Deb, Madhurima
;
Sharma, Vinay Kumar
;
Amawate, Vibhas
- In:
Journal of strategic marketing
29
(
2021
)
4
,
pp. 316-336
Persistent link: https://www.econbiz.de/10012515861
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