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~isPartOf:"Industrial marketing management : the international journal for industrial and high-tech firms"
~isPartOf:"Journal of service research"
~person:"Kleinaltenkamp, Michael"
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Customer value
7
Kundenwert
7
B-to-B-Marketing
6
Business-to-business marketing
6
Lieferantenmanagement
6
Supplier relationship management
6
Betriebliche Wertschöpfung
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Beziehungsmarketing
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Relationship marketing
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Value creation
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Bundling strategy
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Consumer behaviour
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Konsumentenverhalten
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Leistungsbündel
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Solution business
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Value in use
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Customer success management
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Customer value proposition
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Erfolgsfaktor
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Management
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Servitization
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Adaptive selling
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Behavioral economics
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Coronavirus
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Customer capabilities
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E-commerce
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Electronic Commerce
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Kleinaltenkamp, Michael
Naudé, Peter
33
Henneberg, Stephan
28
Ivens, Björn Sven
21
Sharma, Arun
20
Lindgreen, Adam
19
Di Benedetto, C. Anthony
18
Pardo, Catherine
17
Möller, K. E. Kristian
15
Aarikka-Stenroos, Leena
14
Agnihotri, Raj
14
Eggert, Andreas
13
O'Cass, Aron
13
Snehota, Ivan
13
Ulaga, Wolfgang
12
Johnston, Wesley J.
11
Keränen, Joona
11
La Rocca, Antonella
11
Storbacka, Kaj
11
Terho, Harri
11
Christodoulides, George
10
Ritter, Thomas
10
Andersen, Poul Houman
9
Casidy, Riza
9
Corsaro, Daniela
9
Kowalkowski, Christian
9
Matthyssens, Paul
9
Morgan, Robert
9
Mouzas, Stefanos
9
Ruyter, Ko de
9
Friend, Scott B.
8
Gabrielsson, Mika
8
Gupta, Suraksha
8
Harrison, Debbie
8
Kohtamäki, Marko
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Markovic, Stefan
8
Ngo, Liem Viet
8
Plouffe, Christopher R.
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Purchase, Sharon
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Rangarajan, Deva
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Industrial marketing management : the international journal for industrial and high-tech firms
Journal of service research
Technischer Vertrieb
6
SpringerLink / Bücher
4
Lehrbuch
3
Schmalenbachs Zeitschrift für betriebswirtschaftliche Forschung : ZfbF
3
Australasian marketing journal
2
Grundlagen und Praxis der Betriebswirtschaft
2
The journal of business & industrial marketing
2
Theorie und Praxis des Dienstleistungsmarketing : aktuelle Konzepte und Entwicklungen
2
jbm - Journal of Business Market Management
2
Advances in services marketing
1
Arbeitspapiere zum Marketing
1
Aufbruch : Ingredient Branding schafft Werte
1
Berliner Reihe zum Marketing - Arbeitspapier ; Nr. 1 (2006)
1
Bringing technology to market: trends, cases, solutions
1
Business relationship management and marketing
1
Der deutsche Maschinenbau in den neunziger Jahren : Kontinuität und Wandel einer Branche
1
Die Unternehmung : Swiss journal of business research and practice ; Organ der Schweizerischen Gesellschaft für Betriebswirtschaft (SGB)
1
Dienstleistungsmarken : Forum Dienstleistungsmanagement
1
Discussion paper
1
Distribution im Aufbruch : Bestandsaufnahme und Perspektiven
1
Engineering online library
1
Enterprise-Integration : auf dem Weg zum kollaborativen Unternehmen
1
Erfolgsfaktor Marke : neue Strategien des Markenmanagements
1
Freie Universität Berlin - Marketing-Department - Arbeitspapiere
1
Gabler Edition Wissenschaft / Business-to-Business-Marketing
1
Gabler-Edition Wissenschaft / Business-to-Business-Marketing
1
Gestaltung von Organisationsgrenzen
1
Handbuch Kundenbindungsmanagement : Strategien und Instrumente für ein erfolgreiches CRM
1
Harvard-Business-Manager : das Wissen der Besten
1
Journal of Business & Industrial Marketing
1
Journal of Inter-Organizational Relationships
1
Journal of business economics : JBE
1
Journal of business market management : JBM
1
Journal of business market management : jbm
1
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
1
Journal of service theory and practice : JSTP
1
Kapazitätsmanagement in Dienstleistungsunternehmungen : Grundlagen und Gestaltungsmöglichkeiten
1
Kunst - Markt - Marketing : Beiträge zu einem Workshop am 11.07.2002 ; [Workshop zum Thema "Kunst - Markt - Marketing" ; dieser Workshop fand anlässlich des 70. Geburtstags des Direktoriumsmitglieds Herrn Prof. Dr. Dr. h.c. Werner H. Engelhardt statt]
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ECONIS (ZBW)
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1
What drives the implementation of customer success
management
? : antecedents of customer success
management
from suppliers' and customers' perspectives
Kleinaltenkamp, Michael
;
Prohl-Schwenke, Katharina
; …
- In:
Industrial marketing management : the international …
102
(
2022
),
pp. 338-350
Persistent link: https://www.econbiz.de/10013259095
Saved in:
2
How business customers judge customer success
management
Prohl-Schwenke, Katharina
;
Kleinaltenkamp, Michael
- In:
Industrial marketing management : the international …
96
(
2021
),
pp. 197-212
Persistent link: https://www.econbiz.de/10013194573
Saved in:
3
How salespeople adapt communication of customer value propositions in business markets
Bischoff, Pirmin
;
Hogreve, Jens
;
Elgeti, Laura
; …
- In:
Industrial marketing management : the international …
114
(
2023
),
pp. 226-242
Persistent link: https://www.econbiz.de/10014433432
Saved in:
4
The future of B2B customer solutions in a post-COVID-19 economy : managerial issues and an agenda for academic inquiry
Bond, Edward U., III
;
Jong, Ad de
;
Eggert, Andreas
; …
- In:
Journal of service research
23
(
2020
)
4
,
pp. 401-408
Persistent link: https://www.econbiz.de/10012391593
Saved in:
5
Unrealized solutions in business markets
Elgeti, Laura
;
Kleinaltenkamp, Michael
- In:
Industrial marketing management : the international …
106
(
2022
),
pp. 31-46
Persistent link: https://www.econbiz.de/10014226212
Saved in:
6
Customer capabilities for solution offerings in business markets
Elgeti, Laura
;
Danatzis, Ilias
;
Kleinaltenkamp, Michael
- In:
Industrial marketing management : the international …
90
(
2020
),
pp. 44-59
Persistent link: https://www.econbiz.de/10012321913
Saved in:
7
Unpacking value creation and capture in B2B relationships
Minerbo, Claudio
;
Kleinaltenkamp, Michael
;
Brito, Luiz …
- In:
Industrial marketing management : the international …
92
(
2021
),
pp. 163-177
Persistent link: https://www.econbiz.de/10012490966
Saved in:
8
Managing value in use in business markets
Prohl, Katherina
;
Kleinaltenkamp, Michael
- In:
Industrial marketing management : the international …
91
(
2020
),
pp. 563-580
Persistent link: https://www.econbiz.de/10012422355
Saved in:
9
The bonding effects of relationship value and switching costs in industrial buyer-seller relationships : an investigation into role differences
Geiger, Ingmar
;
Durand, Aurélia
;
Saab, Samy
; …
- In:
Industrial marketing management : the international …
41
(
2012
)
1
,
pp. 82-93
Persistent link: https://www.econbiz.de/10009513218
Saved in:
10
Which types of multi-stage marketing increase direct customers' willingness-to-pay? : evidence from a scenario-based experiment in a B2B setting
Geiger, Ingmar
;
Dost, Florian
;
Schönhoff, Alejandro-Marcel
- In:
Industrial marketing management : the international …
47
(
2015
),
pp. 175-189
Persistent link: https://www.econbiz.de/10011313546
Saved in:
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