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~isPartOf:"Industrial marketing management : the international journal for industrial and high-tech firms"
~isPartOf:"The journal of services marketing"
~person:"Pitt, Leyland F."
~person:"Schaarschmidt, Mario"
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Pitt, Leyland F.
Schaarschmidt, Mario
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Industrial marketing management : the international journal for industrial and high-tech firms
The journal of services marketing
Business horizons
6
Innovation, Entrepreneurship und Digitalisierung
2
International journal of wine business research : IJWBR
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International review of entrepreneurship : IRE
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Kompetenzmanagement in kleinen und mittelständischen Unternehmen : eine Frage der Betriebskultur?
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How employees engage with B2B brands on social media : word choice and verbal tone
Pitt, Christine S.
;
Plangger, Kirk A.
;
Botha, Elsamari
; …
- In:
Industrial marketing management : the international …
81
(
2019
),
pp. 130-137
Persistent link: https://www.econbiz.de/10012107701
Saved in:
2
Digital booking services : comparing online with phone reservation services
Schaarschmidt, Mario
;
Höber, Björn
- In:
The journal of services marketing
31
(
2017
)
7
,
pp. 704-719
Persistent link: https://www.econbiz.de/10011801500
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