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~isPartOf:"Industrial marketing management : the international journal for industrial and high-tech firms"
~language:"eng"
~subject:"Konsumentenverhalten"
~subject:"United States"
~type_genre:"Article in journal"
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Konsumentenverhalten
United States
Lieferantenmanagement
820
Supplier relationship management
820
Business-to-business marketing
602
B-to-B-Marketing
600
Business network
404
Unternehmensnetzwerk
403
Beziehungsmarketing
398
Relationship marketing
398
Innovation
362
Innovation management
275
Innovationsmanagement
275
Marketing management
243
Marketingmanagement
243
Firm performance
211
Unternehmenserfolg
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Lieferkette
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Strategic management
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Strategisches Management
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Ressourcenorientierter Ansatz
125
Consumer behaviour
121
Selling
121
Verkauf
121
Confidence
117
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117
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115
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115
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Mohan, Mayoor
5
Sharma, Arun
5
Casidy, Riza
4
Henneberg, Stephan
4
Ivens, Björn Sven
4
Jaakkola, Elina
4
Johnston, Wesley J.
4
Kleinaltenkamp, Michael
4
Naudé, Peter
4
Ruyter, Ko de
4
Brown, Brian P.
3
Bush, Alan J.
3
Calantone, Roger J.
3
Moncrief, William C.
3
Nyadzayo, Munyaradzi W.
3
Plouffe, Christopher R.
3
Syam, Niladri
3
Wetzels, Martin
3
Zolkiewski, Judy
3
Aarikka-Stenroos, Leena
2
Araujo, Luis
2
Aspara, Jaakko
2
Baraldi, Enrico
2
Beeler, Lisa L.
2
Biemans, Wim G.
2
Bonney, Leff
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Brenčič, Maja Makovec
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Caigny, Arno de
2
Chaker, Nawar N.
2
Christodoulides, George
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Corsaro, Daniela
2
Coussement, Kristof
2
Cova, Bernard
2
D'Antone, Simona
2
Di Benedetto, C. Anthony
2
Donthu, Naveen
2
Ellram, Lisa M.
2
Evanschitzky, Heiner
2
Fearne, Andrew P.
2
Flaherty, Karen E.
2
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Industrial marketing management : the international journal for industrial and high-tech firms
Journal of business research : JBR
2,173
The American economic review
2,077
Journal of retailing and consumer services
1,966
The review of economics and statistics
1,428
The review of financial studies
1,341
American journal of agricultural economics
1,336
The journal of finance : the journal of the American Finance Association
1,307
Applied economics
1,300
Economics letters
984
Economic review
924
Journal of banking & finance
905
International journal of hospitality management
897
Economic inquiry : journal of the Western Economic Association International
869
Journal of financial economics
846
Monthly labor review : MLR
845
National tax journal
843
Southern economic journal
812
Journal of financial and quantitative analysis : JFQA
809
International journal of consumer studies
798
The journal of futures markets
773
Journal of human resources : JHR
768
Journal of money, credit and banking : JMCB
726
Psychology & marketing
712
The journal of economic perspectives : EP ; a journal of the American Economic Association
709
Journal of political economy
686
Journal of business ethics : JOBE
674
Journal of consumer research : JCR ; an interdisciplinary bimonthly
660
European journal of operational research : EJOR
646
The quarterly journal of economics
646
The journal of law & economics
643
American economic journal : a journal of the American Economic Association
638
Management science : journal of the Institute for Operations Research and the Management Sciences
614
Challenge
600
ILR review : the journal of work and policy
590
Health affairs : at the intersection of health, health care, and policy
588
Technological forecasting & social change : an international journal
578
Applied economics letters
575
Journal of labor economics
545
Journal of monetary economics
541
Energy economics
529
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ECONIS (ZBW)
262
Showing
1
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10
of
262
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1
From buying centers to buying ecosystems : advancing the B2B research journey
Ehret, Michael
;
Johnston, Wesley J.
;
Ritter, Thomas
- In:
Industrial marketing management : the international …
117
(
2024
),
pp. A10-A16
Persistent link: https://www.econbiz.de/10014530182
Saved in:
2
Is segmentation a theory? : improving the theoretical basis of a foundational concept in business-to-business marketing
Ritter, Thomas
;
Pedersen, Carsten Lund
- In:
Industrial marketing management : the international …
116
(
2024
),
pp. 82-92
Persistent link: https://www.econbiz.de/10014456187
Saved in:
3
More is better but in what direction? : the effects of relationship marketing investment breadth and depth on customer gratitude
Nelson, Christopher A.
;
Wang, Xinchun
;
Cui, Annie Peng
- In:
Industrial marketing management : the international …
117
(
2024
),
pp. 188-201
Persistent link: https://www.econbiz.de/10014531639
Saved in:
4
You or an imposter? : how to protect brand identity in a business-to-business context?
Shankar, Amit
;
Kumar, Aman
;
Behl, Abhishek
;
Pereira, Vijay
- In:
Industrial marketing management : the international …
116
(
2024
),
pp. 93-105
Persistent link: https://www.econbiz.de/10014456188
Saved in:
5
B2B brand marketing in Africa? : an exploratory investigation of B2B buyers' perception of supplier brands
Anaza, Nwamaka A.
;
Kemp, Elyria
;
Osakwe, Christian Nedu
; …
- In:
Industrial marketing management : the international …
109
(
2023
),
pp. 90-105
Persistent link: https://www.econbiz.de/10014282228
Saved in:
6
B2B brand positioning in emerging markets : Exploring positioning signals via websites and managerial tensions in top-performing African B2B service brands
Mogaji, Emmanuel
;
Restuccia, Mariachiara
;
Lee, Zoe
; …
- In:
Industrial marketing management : the international …
108
(
2023
),
pp. 237-250
Persistent link: https://www.econbiz.de/10014227555
Saved in:
7
B2B buyers' emotions and regulatory focus in justice and switch back decisions
Chugh, Richa
;
Gould, Noel
;
Leach, Mark P.
;
Liu, Annie H.
- In:
Industrial marketing management : the international …
109
(
2023
),
pp. 73-89
Persistent link: https://www.econbiz.de/10014282227
Saved in:
8
B2B customer journeys : conceptualization and an integrative framework
Purmonen, Arttu
;
Jaakkola, Elina
;
Terho, Harri
- In:
Industrial marketing management : the international …
113
(
2023
),
pp. 74-87
Persistent link: https://www.econbiz.de/10014433603
Saved in:
9
The benefits of meeting buyer privacy expectations across information, time, and space dimensions
Swani, Kunal
;
Milne, George R.
;
Brown, Brian P.
- In:
Industrial marketing management : the international …
112
(
2023
),
pp. 14-26
Persistent link: https://www.econbiz.de/10014334339
Saved in:
10
Buyer perceptions of corporate brand extension attractiveness and fit in B2B services
Sarasvuo, Sonja
;
Liljander, Veronica
;
Haahtela, Kari
- In:
Industrial marketing management : the international …
115
(
2023
),
pp. 69-85
Persistent link: https://www.econbiz.de/10014454778
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