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~isPartOf:"Industrial marketing management : the international journal for industrial and high-tech firms"
~person:"Dibley, Anne"
~subject:"B-to-B-Marketing"
~type_genre:"Article in journal"
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Industrial marketing management : the international journal for industrial and high-tech firms
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Sharing is the name of the game : exploring the role of social media communication practices on B2B customer relationships in the life sciences industry
Rose, Susan
;
Fandel, Diana
;
Saraeva, Anastasiya
; …
- In:
Industrial marketing management : the international …
93
(
2021
),
pp. 52-62
Persistent link: https://www.econbiz.de/10012501937
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