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~isPartOf:"Industrial marketing management : the international journal for industrial and high-tech firms"
~person:"Gupta, Sumeet"
~subject:"Customer integration"
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How do firms capture value in a full-scene smart service? : effectiveness of value proposition and co-creation capabilities
Zhang, Hong
;
Wang, Weina
;
Gupta, Sumeet
- In:
Industrial marketing management : the international …
112
(
2023
),
pp. 128-144
Persistent link: https://www.econbiz.de/10014334314
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