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~isPartOf:"Industrial marketing management : the international journal for industrial and high-tech firms"
~person:"Jacob, Frank"
~subject:"Dienstleistungsmarketing"
~type_genre:"Article in journal"
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Industrial marketing management : the international journal for industrial and high-tech firms
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ECONIS (ZBW)
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The transition from product to service in business markets : an agenda for academic inquiry
Jacob, Frank
;
Ulaga, Wolfgang
- In:
Industrial marketing management : the international …
37
(
2008
)
3
,
pp. 247-253
Persistent link: https://www.econbiz.de/10003713056
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Special issue: The transition from product to service in business markets
Jacob, Frank
(
contributor
)
-
2008
Persistent link: https://www.econbiz.de/10003700308
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