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~isPartOf:"Industrial marketing management : the international journal for industrial and high-tech firms"
~person:"Kleinaltenkamp, Michael"
~subject:"Kundenwert"
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Kundenwert
Customer value
7
B-to-B-Marketing
5
Business-to-business marketing
5
Lieferantenmanagement
5
Supplier relationship management
5
Betriebliche Wertschöpfung
4
Value creation
4
Beziehungsmarketing
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Consumer behaviour
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Konsumentenverhalten
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Relationship marketing
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Value in use
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Bundling strategy
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Customer success management
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Customer value proposition
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Erfolgsfaktor
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Leistungsbündel
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Management
2
Servitization
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Adaptive selling
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Behavioral economics
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Customer capabilities
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Customer satisfaction
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Expected value in use
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Kundenzufriedenheit
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Kleinaltenkamp, Michael
Eggert, Andreas
7
Keränen, Joona
7
Aarikka-Stenroos, Leena
4
Frow, Pennie
4
Payne, Adrian
4
Terho, Harri
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Ulaga, Wolfgang
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Haas, Alexander
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Ngo, Liem Viet
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O'Cass, Aron
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Rajala, Risto
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Steinhoff, Lena
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Cadeaux, Jack
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Jalkala, Anne
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MacDonald, Emma K.
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Prohl-Schwenke, Katharina
2
Salonen, Anna
2
Töytäri, Pekka
2
Wilson, Hugh
2
Ahmadi, Hormoz
1
Akter, Shahriar
1
Alejandro, Thomas Brashear
1
Allwood, Jens
1
Apostolidis, Chrysostomos
1
Arlanagic-Kalajdzic, Maja
1
Arnett, Dennis B.
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Babu, Mujahid Mohiuddin
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Balboni, Bernardo
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Baxter, Roger
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Blazevic, Vera
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Blocker, Christopher P.
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Boutin Jr., Philip J.
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Brennan, Ross
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Brito, Luiz Artur Ledur
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Industrial marketing management : the international journal for industrial and high-tech firms
Journal of Inter-Organizational Relationships
1
Management for Professionals
1
Theorie und Praxis des Dienstleistungsmarketing : aktuelle Konzepte und Entwicklungen
1
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ECONIS (ZBW)
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1
What drives the implementation of customer success
management
? : antecedents of customer success
management
from suppliers' and customers' perspectives
Kleinaltenkamp, Michael
;
Prohl-Schwenke, Katharina
; …
- In:
Industrial marketing management : the international …
102
(
2022
),
pp. 338-350
Persistent link: https://www.econbiz.de/10013259095
Saved in:
2
How business customers judge customer success
management
Prohl-Schwenke, Katharina
;
Kleinaltenkamp, Michael
- In:
Industrial marketing management : the international …
96
(
2021
),
pp. 197-212
Persistent link: https://www.econbiz.de/10013194573
Saved in:
3
How salespeople adapt communication of customer value propositions in business markets
Bischoff, Pirmin
;
Hogreve, Jens
;
Elgeti, Laura
; …
- In:
Industrial marketing management : the international …
114
(
2023
),
pp. 226-242
Persistent link: https://www.econbiz.de/10014433432
Saved in:
4
Unrealized solutions in business markets
Elgeti, Laura
;
Kleinaltenkamp, Michael
- In:
Industrial marketing management : the international …
106
(
2022
),
pp. 31-46
Persistent link: https://www.econbiz.de/10014226212
Saved in:
5
Unpacking value creation and capture in B2B relationships
Minerbo, Claudio
;
Kleinaltenkamp, Michael
;
Brito, Luiz …
- In:
Industrial marketing management : the international …
92
(
2021
),
pp. 163-177
Persistent link: https://www.econbiz.de/10012490966
Saved in:
6
Managing value in use in business markets
Prohl, Katherina
;
Kleinaltenkamp, Michael
- In:
Industrial marketing management : the international …
91
(
2020
),
pp. 563-580
Persistent link: https://www.econbiz.de/10012422355
Saved in:
7
The bonding effects of relationship value and switching costs in industrial buyer-seller relationships : an investigation into role differences
Geiger, Ingmar
;
Durand, Aurélia
;
Saab, Samy
; …
- In:
Industrial marketing management : the international …
41
(
2012
)
1
,
pp. 82-93
Persistent link: https://www.econbiz.de/10009513218
Saved in:
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