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~isPartOf:"Industrial marketing management : the international journal for industrial and high-tech firms"
~subject:"B-to-B-Marketing"
~subject:"Brand management"
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Industrial marketing management : the international journal for industrial and high-tech firms
The journal of product & brand management
25
Journal of retailing and consumer services
24
The journal of brand management : an international journal
19
Journal of business research : JBR
15
Asia Pacific journal of marketing and logistics
10
International journal of hospitality management
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International journal of internet marketing and advertising : IJIMA
8
European journal of marketing : EJM
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Cogent business & management
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Journal of marketing management : JMM ; journal of the Academy of Marketing
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Journal of promotion management : innovations in planning and applied research
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The IUP journal of brand management : IJBRM
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Global business review
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International journal of contemporary hospitality management
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Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
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Journal of marketing analytics : JMA
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Advances in marketing, customer relationship management, and e-services (AMCRMES) book series
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Australasian marketing journal
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International journal of Indian culture and business management
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Journal of Asian finance, economics and business : JAFEB
4
Journal of fashion marketing and management
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Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
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Journal of hospitality marketing & management
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Journal of international consumer marketing
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Journal of marketing communications
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Marketing intelligence & planning
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Psychology & marketing
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The journal of consumer marketing
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Business analyst : a refereed journal of Shri Ram College of Commerce
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International journal of consumer studies
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Journal of global marketing
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Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
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Journal of marketing theory and practice : JMTP
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Journal of relationship marketing : innovations and enhancements for customer service, relations, and satisfaction
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Journal of strategic marketing
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Management decision : MD
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Marketing letters : a journal of research in marketing
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Pakistan journal of commerce and social sciences
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SpringerLink / Bücher
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The Lahore journal of business
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Reinventing a business model in industrial networks : implications for customers' brand perceptions
Spieth, Patrick
;
Röth, Tobias
;
Meissner, Svenja
- In:
Industrial marketing management : the international …
83
(
2019
),
pp. 275-287
Persistent link: https://www.econbiz.de/10012146630
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2
Brand and product attachment in an industrial context : the effects on brand loyalty
Pedeliento, Giuseppe
;
Andreini, Daniela
;
Bergamschi, Mara
; …
- In:
Industrial marketing management : the international …
53
(
2016
),
pp. 194-206
Persistent link: https://www.econbiz.de/10011448281
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