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~isPartOf:"Industrial marketing management : the international journal for industrial and high-tech firms"
~subject:"Globalisierung"
~subject:"long tail"
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Industrial marketing management : the international journal for industrial and high-tech firms
Management science : journal of the Institute for Operations Research and the Management Sciences
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European business review : EBR ; the official journal of the International Management Centres, Europe
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(1998). - XI, 346 S. : graph. Darst. - Enth. 18 Beitr.
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Market niches as dynamic, co-created resource domains
Odlin, Denis
;
Benson-Rea, Maureen
- In:
Industrial marketing management : the international …
95
(
2021
),
pp. 29-40
Persistent link: https://www.econbiz.de/10012588295
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