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~isPartOf:"Innovation diffusion models of new product acceptance"
~isPartOf:"Management science : journal of the Institute for Operations Research and the Management Sciences"
~person:"Rao, Ambar G."
~person:"Taylor, Terry A."
~subject:"Theory"
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Innovation diffusion models of new product acceptance
Management science : journal of the Institute for Operations Research and the Management Sciences
Manufacturing & service operations management : M & SOM
2
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
1
Research paper series / Stanford Graduate School of Business
1
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ECONIS (ZBW)
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Testing by competitors in enforcement of product standards
Plambeck, Erica L.
;
Taylor, Terry A.
- In:
Management science : journal of the Institute for …
65
(
2019
)
4
,
pp. 1735-1751
Persistent link: https://www.econbiz.de/10012022661
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Forecasting with a repeat purchase diffusion model
Rao, Ambar G.
- In:
Management science : journal of the Institute for …
34
(
1988
)
6
,
pp. 734-752
Persistent link: https://www.econbiz.de/10001060415
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