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~isPartOf:"Innovatives Markenmanagement"
~isPartOf:"Journal of organizational computing and electronic commerce"
~subject:"Internet marketing"
~subject:"Unternehmen"
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Internet marketing
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Innovatives Markenmanagement
Journal of organizational computing and electronic commerce
SpringerLink / Bücher
24
Enterprise 2.0 - die digitale Revolution der Unternehmenskultur : warum Personalmanager jetzt gefordert sind
8
International journal of internet marketing and advertising : IJIMA
6
Cases on strategic social media utilization in the nonprofit sector
4
Kulturspezifik in der europäischen Wirtschaftskommunikation
4
Premier reference source
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Springer eBook Collection
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The new rules of social media series
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International journal of advertising : the quarterly review of marketing communications
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Management science : journal of the Institute for Operations Research and the Management Sciences
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Electronic markets : the international journal on networked business
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Gabler Research
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Galileo Computing
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Global business review
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Industrial marketing management : the international journal for industrial and high-tech firms
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Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
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Information systems research : ISR
2
International journal of e-business research : an official publication of the Information Resources Management Association
2
International journal of electronic marketing and retailing : IJEMR
2
Internet economics
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Journal of advertising research
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Journal of fashion marketing and management
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Journal of global information management : an official publication of the Information Resources Management Association
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Journal of internet commerce
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Journal of marketing communications
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ECONIS (ZBW)
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1
A morphological review of enterprise social media literature
Veeravalli, Suchitra
;
Vijayalakshmi, V.
- In:
Journal of organizational computing and electronic commerce
29
(
2019
)
2
,
pp. 139-162
Persistent link: https://www.econbiz.de/10012203516
Saved in:
2
Wirkung von Social Media auf Marken : eine ganzheitliche Abbildung der Markenführung in Social Media
Eilers, Daniela
-
2014
Persistent link: https://www.econbiz.de/10010464274
Saved in:
3
Wirkung von Social Media auf Marken : Eine ganzheitliche Abbildung der Markenführung in Social Media
Eilers, Daniela
-
2014
Social Media als Instrument der Markenführung -- Relevanz der persönlichen Interaktion zwischen Marke und Nachfrager in Social Media -- Vergleichende Analyse der Wirkung verschiedener Instrumente der Markenführung in Social Media auf Marken.
Persistent link: https://www.econbiz.de/10014020454
Saved in:
4
Website interaction network
Luo, Xiangfeng
;
Liu, Huimin
;
Xuan, Junyu
- In:
Journal of organizational computing and electronic commerce
24
(
2014
)
2/3
,
pp. 215-235
Persistent link: https://www.econbiz.de/10010425481
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