Batikas, Michail; Gomez-Herrera, Estrella; Martens, Bertin - 2015
This study examines geographical market segmentation in the market for e-books in the EU, based on data from the Amazon … Kindle e-books store, the market leader. Residents in all EU countries have access to the Amazon US Kindle store. However …, access to Amazon's 6 e-book stores in the EU (UK, Germany, France, Spain, Italy and the Netherlands) is restricted to …