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~isPartOf:"International business and economics research journal"
~isPartOf:"Journal of research in marketing and entrepreneurship"
~subject:"SME"
~subject:"Strategic management"
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SME
Strategic management
Marketing management
30
Marketingmanagement
30
KMU
16
Entrepreneurial marketing
11
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10
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9
Entrepreneurship approach
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Abrokwah-Larbi, Kwabena
1
Acheampong, George
1
Adom, Kwame
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Alfisyahr, Rizal
1
Awuku-Larbi, Yaw
1
Banerjee, Saikat
1
Brahm, Taiga
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Chen, Huan
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Dalecki, Linden
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Dhurup, Manilall Roy
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Dibb, Sally
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Dubihlela, Job
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1
Gupta, Suruchika
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Hersleth, Stine Alm
1
Horky, Alisha Blakeney
1
Iqbal, Mohammad
1
Joensuu-Salo, Sanna
1
Kangas, Emilia
1
Kaufmann, Ethan
1
Kennedy, Elena Dowin
1
Kubberød, Elin
1
Ma, Dalong
1
Mukhammad Kholid Mawardi
1
Pelser, T. G.
1
Pinho, José Carlos
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Pitta, Dennis A.
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Prinsloo, J. J.
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Richardson, Lee
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Rivero, Orlando
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Saiyed, Abrar Ali Mohammadusman
1
Sanawiri, Brillyanes
1
Sayal, Amber
1
Shaikh, Ateeque
1
Sharma, Bhakti
1
Smith, Darlene Brannigan
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International business and economics research journal
Journal of research in marketing and entrepreneurship
Journal of business research : JBR
51
Journal of strategic marketing
41
Industrial marketing management : the international journal for industrial and high-tech firms
38
European journal of marketing : EJM
17
The journal of business & industrial marketing
16
Marketing intelligence & planning
14
Cogent business & management
13
SpringerLink / Bücher
13
International entrepreneurship and management journal
10
International journal of entrepreneurship and small business
10
International marketing review
10
Journal of research in marketing and entrepreneurship : JRME
9
Journal of small business and enterprise development
9
Journal of small business management : JSBM ; a joint publ. 4 times a year of the International Council for Small Business and the West Virginia University Bureau of Business Research
9
Macquarie economics research papers
9
Entrepreneurship marketing : principles and practice of SME marketing
8
Europäische Hochschulschriften / 5
8
International business review : the official journal of the European International Business Academy
8
Journal of the Academy of Marketing Science
8
Business horizons
7
International journal of business and globalisation : IJBG
7
Journal of small business strategy
7
The journal of brand management : an international journal
7
Gabler Edition Wissenschaft
6
Journal of entrepreneurship in emerging economies
6
Journal of international marketing
6
Journal of small business and entrepreneurship : JSBE ; the journal of the Canadian Council for Small Business and Entrepreneurship
6
The marketing review
6
AMS review : official publication of the Academy of Marketing Science
5
Entrepreneurship research journal : ERJ
5
International journal of economic perspectives : IJEP
5
International journal of innovation management
5
Journal of Asian finance, economics and business : JAFEB
5
Journal of business strategy
5
Journal of enterprising culture
5
Journal of marketing management : MM
5
Marketing in kleinen und mittleren Unternehmen
5
Springer eBook Collection
5
World review of entrepreneurship, management and sustainable development
5
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ECONIS (ZBW)
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1
Marketing first? : the role of marketing capability in SME growth
Joensuu-Salo, Sanna
;
Viljamaa, Anmari
;
Kangas, Emilia
- In:
Journal of research in marketing and entrepreneurship
25
(
2023
)
2
,
pp. 185-202
Persistent link: https://www.econbiz.de/10014295532
Saved in:
2
The impact of marketing modification on the performance of food processing SMEs in Ghana
Abrokwah-Larbi, Kwabena
;
Awuku-Larbi, Yaw
- In:
Journal of research in marketing and entrepreneurship
26
(
2024
)
1
,
pp. 163-190
Persistent link: https://www.econbiz.de/10014506522
Saved in:
3
Entrepreneurial marketing strategy in craft-based businesses in an emerging market : a qualitative interpretivist approach
Saiyed, Abrar Ali Mohammadusman
;
Shaikh, Ateeque
; …
- In:
Journal of research in marketing and entrepreneurship
26
(
2024
)
2
,
pp. 279-302
Persistent link: https://www.econbiz.de/10014506561
Saved in:
4
Sourcing and cocreating course-client entrepreneurial marketing (EM) projects
Dalecki, Linden
- In:
Journal of research in marketing and entrepreneurship
26
(
2024
)
2
,
pp. 368-387
Persistent link: https://www.econbiz.de/10014506569
Saved in:
5
Strategic orientation and its role in linking human capital with the performance of small and medium enterprises in Indonesia
Iqbal, Mohammad
;
Mukhammad Kholid Mawardi
;
Sanawiri, …
- In:
Journal of research in marketing and entrepreneurship
25
(
2023
)
3
,
pp. 514-542
Persistent link: https://www.econbiz.de/10014506498
Saved in:
6
Short video marketing strategy : evidence from successful entrepreneurs on TikTok
Chen, Huan
;
Ma, Dalong
;
Sharma, Bhakti
- In:
Journal of research in marketing and entrepreneurship
26
(
2023
)
2
,
pp. 257-278
Persistent link: https://www.econbiz.de/10014506559
Saved in:
7
The importance of marketing mix planning and customer orientation for venture capital-financed startups : impacts on valuation, performance, and survival
Woehler, Julia
;
Ernst, Cornelia
- In:
Journal of research in marketing and entrepreneurship
25
(
2023
)
1
,
pp. 1-25
Persistent link: https://www.econbiz.de/10014295051
Saved in:
8
Understanding relationship marketing strategy in Ghana's informal economy : a case of micro, small and medium enterprises
Adom, Kwame
;
Tettey, Louis Numelio
;
Acheampong, George
- In:
Journal of research in marketing and entrepreneurship
25
(
2023
)
2
,
pp. 253-269
Persistent link: https://www.econbiz.de/10014295536
Saved in:
9
Ties that bind : leveraging horizontal and vertical ties within an entrepreneurial community in cross-promotional social media marketing
Kennedy, Elena Dowin
;
Horky, Alisha Blakeney
;
Kaufmann, …
- In:
Journal of research in marketing and entrepreneurship
25
(
2023
)
2
,
pp. 310-327
Persistent link: https://www.econbiz.de/10014295547
Saved in:
10
Positioning in SMEs : entrepreneurs' perceptions and strategies
Fluhrer, Peter
;
Brahm, Taiga
- In:
Journal of research in marketing and entrepreneurship
25
(
2023
)
3
,
pp. 431-454
Persistent link: https://www.econbiz.de/10014506492
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